National Macaroni Day | America’s Favorite Comfort Food

Today is National Macaroni Day and for that everyone thinks Macaroni & Cheese. We grew up on it, lived on it in college and still eat it because we love it.

In 1937, during the Great Depression, Kraft introduced its boxed Macaroni & Cheese Dinner with the promise that it could “make a meal for four in nine minutes.” At just 19 cents a box, it offered an inexpensive way to feed a family when money was scarce. The product was an immediate success, selling more than 8 million boxes in its first year. Its popularity grew even more during World War II, when rationing allowed shoppers to buy two boxes with a single ration stamp, making it an affordable substitute when meat was in short supply. By 1943, Kraft was selling 80 million boxes a year.

Of course, many restaurants also serve macaroni and cheese, including several fast food chains that offer it as a side dish. There was even a dedicated fast-casual macaroni and cheese restaurant here in Palm Springs called I Heart Mac & Cheese. Sadly, it didn’t last, although the franchise still operates a handful of locations around the country.

You can see more food photography, motion, projects, and my Blog on my website at https://www.secondfocus.com

Thank you!