The Most Popular Vegan Food Isn’t Lettuce
According to Google searches, the most popular vegan food in the world right now is cake — rich, frosted, indulgent. Proof that even in vegan form, people still crave pleasure.
But when most people hear vegan, they don’t picture dessert. They picture lettuce — green, crisp, unmistakably vegan. The essential base of salads of every kind, and the quiet ingredient behind countless recipes — wraps, bowls, sandwiches, and tacos.
So that’s what I photographed. Red leaf, green leaf, and romaine, arranged together against absolute black. No plate, no dressing. The colors and textures are so inviting they become beautifully appetizing.
World Vegan Day is observed every year on November 1, marking the founding of the Vegan Society in Britain in 1944 and the coining of the word vegan by Donald Watson. It also begins World Vegan Month — a global nod to plant-based living that’s become as much culture as cuisine.
For more, visit my Commercial Food Photography gallery at https://www.secondfocus.com/index/G0000WFAqDJQOgKU
🥬 National Veggie Burger Day – June 5
It’s National Veggie Burger Day—a time to consider what a burger can be without the beef.
First launched in 2017 by the vegetarian food company Amy’s Kitchen, the day was created to encourage people to try plant-based burgers and explore their benefits to health and the environment. Whether for ethical reasons, sustainability, or curiosity, veggie burgers continue to gain ground in the fast food world and beyond.
This is my photograph of five Burger King Impossible Whoppers, casually stacked on a black background. Each sandwich features a sesame seed bun, flame-grilled Impossible patty, tomato, lettuce, onion, pickles, ketchup, and mayo—served exactly as ordered, no styling or prep.
The Impossible patty, made primarily from soy protein and heme (a molecule found in both plants and meat), was developed to replicate the flavor and texture of beef. Introduced nationwide by Burger King in 2019, the Impossible Whopper remains the most widely known fast food veggie burger in the U.S.
Part of my From Bag to Background series, this image keeps the focus where it belongs—on the food itself, presented as-is, without props or artifice.
More in the full series on my website:
https://www.secondfocus.com/index/G0000wQ3fbeEezF0/I0000nUG8tfk8Gdc
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