Photography by Ian L. Sitren

Posts tagged “fast food culture

National Hot Pastrami Sandwich Day

Today is National Hot Pastrami Sandwich Day, and this is the photograph I chose to mark it.

I’ve photographed classic pastrami sandwiches before, the kind wrapped in paper, stacked high, and eaten leaning forward so nothing ends up on your shirt. This time I wanted to look at something I see more and more often: the pastrami cheeseburger.

Pastrami began as a method of preservation, rooted in Eastern European Jewish traditions, before becoming a defining part of American food culture. In delicatessens, especially in New York and later Los Angeles, it settled into a familiar form: sliced hot, piled high, and served with little interference. The meat was the point.

The pastrami cheeseburger feels like a distinctly American evolution of that idea.

This photograph features pastrami cheeseburgers from P&G Burgers in Colton, California, a long-running Southern California fast-food restaurant with indoor seating, outdoor tables, and a drive-thru. You order at the counter beneath a wall of menu boards and pick up your food when your number is called. It’s not a deli and not just a roadside shack. It’s a full-scale fast-food operation built around burgers, fries, shakes, and pastrami.

Their claim, “Home of the Best Pastrami Cheeseburgers in the World,” is printed right on the building. Whether taken literally or as confident fast-food bravado, it suits what they’re serving. These burgers are large, heavy, and unapologetically loaded. Thick beef patties stacked with grilled pastrami, cheese, and a soft sesame seed bun, wrapped tight and meant to be eaten with commitment.

The cheeseburger version shifts pastrami away from its deli roots and places it squarely in American fast-food culture. Beef layered onto beef. Cheese added. Rye replaced by a burger bun. It’s less about tradition and more about appetite. Less about restraint and more about scale.

That’s what drew me to photograph it.

This image shows the burgers exactly as they’re served, straight from the counter, still wrapped, still spilling out. No styling, no cleanup. Just weight, texture, and excess. In that way, it still respects pastrami’s history, even as it pushes it into something louder and distinctly American.

On National Hot Pastrami Sandwich Day, that evolution feels worth acknowledging.

More of my fast food photographs on my website in the gallery “Food From Bag To Background” at https://www.secondfocus.com/index/G0000wQ3fbeEezF0


World Bread Day – From Ancient Loaves to the Modern Bun

Two of the most commercially produced breads in the world—the sesame seed–topped hamburger bun and the plain hot dog bun. Simple in form, instantly recognizable, and the foundation of a global industry.

These are the breads of our time—engineered for uniformity, designed for speed, and produced on a scale unimaginable in history. They are the modern descendants of humankind’s oldest craft.

World Bread Day, established by the International Union of Bakers and Confectioners (UIBC), honors that history. Celebrated each year on October 16—the anniversary of the founding of the United Nations Food and Agriculture Organization in 1945—it reminds us that bread, in all its forms, is more than sustenance. It is civilization’s most enduring symbol of nourishment.

From the first mixtures of grain and water baked on hot stones, to the hand-shaped loaves of ancient Egypt, to the rustic rounds of Europe’s countryside and the elegant French baguette—bread has evolved with humanity itself. The industrial sliced white loaf marked a turning point, transforming an age-old necessity into a product of mass production and convenience. The commercial bun is its natural successor, continuing the story in the language of modern industry and fast food.

See more from my From Bag to Background series at https://www.secondfocus.com/index/G0000wQ3fbeEezF0/I0000nUG8tfk8Gdc


National Double Cheeseburger Day

Today is National Double Cheeseburger Day — a holiday devoted to one of America’s favorite fast food inventions. The double first gained traction in the 1930s and 1940s, when diners realized that two patties and two slices of cheese delivered both value and indulgence. McDonald’s added it to their menu in 1965, and from there it became a staple of the fast food landscape, endlessly copied and re‑imagined.

Over time I’ve photographed many double cheeseburgers for my “Food From Bag to Background” project — documenting them exactly as they arrive, unstyled, on a stark black background. But for today, I wanted to try something different. After a conversation with my AI assistant, Emily, the idea came up: what if instead of stacking burgers, we created a single, continuous double cheeseburger that just keeps going? The result is this vertical column of beef, cheese, and buns — a rethinking of the double cheeseburger taken further than usual.

Because on National Double Cheeseburger Day, isn’t one double never really enough?

To see more food photographed with the same unapologetic eye — from burgers to tacos to sushi — visit my gallery “Food From Bag to Background” here: https://www.secondfocus.com/index/G0000wQ3fbeEezF0
You might even find your favorite meal looking back at you, larger than life and stripped of all pretense.