The Most Popular Vegan Food Isn’t Lettuce
According to Google searches, the most popular vegan food in the world right now is cake — rich, frosted, indulgent. Proof that even in vegan form, people still crave pleasure.
But when most people hear vegan, they don’t picture dessert. They picture lettuce — green, crisp, unmistakably vegan. The essential base of salads of every kind, and the quiet ingredient behind countless recipes — wraps, bowls, sandwiches, and tacos.
So that’s what I photographed. Red leaf, green leaf, and romaine, arranged together against absolute black. No plate, no dressing. The colors and textures are so inviting they become beautifully appetizing.
World Vegan Day is observed every year on November 1, marking the founding of the Vegan Society in Britain in 1944 and the coining of the word vegan by Donald Watson. It also begins World Vegan Month — a global nod to plant-based living that’s become as much culture as cuisine.
For more, visit my Commercial Food Photography gallery at https://www.secondfocus.com/index/G0000WFAqDJQOgKU
🥪 National Eat A Hoagie Day
Forget politics, pandemics, and Wall Street — today it’s all about National Eat A Hoagie Day.
The celebration honors the long, layered sandwich that goes by many names: hoagie, sub, grinder, hero. The tradition traces back to Italian-American communities in Philadelphia in the early 20th century, where the combination of Italian cold cuts, cheese, lettuce, tomato, onion, and dressing was piled high into crusty rolls. The name “hoagie” is often credited to Philadelphia shipyard workers nicknamed “hoggies,” who carried these hearty sandwiches to work.
The day recognizes both the sandwich itself and its many regional variations across the United States. While “hoagie” is Philadelphia’s word of choice, most of the country knows them as subs, and in New England they’re just as likely to be called grinders. Whatever the name, the essence is the same: a long roll, stacked with meats, cheeses, vegetables, and that messy-but-perfect balance of oil, vinegar, and seasonings.
For this year’s National Eat A Hoagie Day, I photographed three Jersey Mike’s Original Italian hoagies, cut and stacked against my signature black background. Jersey Mike’s, which started as a single sub shop in Point Pleasant, New Jersey in 1956, has grown into a national chain with over 2,000 locations. They’ve built their reputation on freshly sliced meats and cheeses, rolls baked fresh daily, and sandwiches made to order “Mike’s Way” — onions, lettuce, tomato, oil, vinegar, and oregano.
The hoagie is both a cultural icon and a humble meal — straight from the bag, unstyled, layered with flavor and history.
And if you think hoagies look good, wait until you see what happens when tacos, burgers, and sushi get the same black-background treatment. Explore my ongoing series, “Food From Bag To Background,” here: https://www.secondfocus.com/index/G0000wQ3fbeEezF0 Just don’t click on an empty stomach.

