Photography by Ian L. Sitren

Posts tagged “shoe fashion

Laying Around

Not unusual for me at all. And it can be very restful. Women’s shoe fashion photo shoot. Hasselblad digital camera system and Broncolor lighting.

It’s All About…

It’s all about the shoes. Or maybe it is all about the jacket from St. John Knits. Perhaps it is all about the superb lighting by Broncolor or the incredible image quality from the Hasselblad digital camera. Well actually we are all looking at her. That works!


The Mask Behind The Shoes

The masked woman behind my photographs for Shoe Envy, Maria Bertrand. In front of one of the mesmerizing unique art works by Emma Ferreira. I love the Shoe Envy tag line… “Because Finding The Perfect Pair Should Be Easier Than Finding Your Perfect Date”. Shoe Envy from Envy Inc., “The Data Platform For The Fashion Industry”. The Booties and Poncho courtesy Skingraft. Art and Mask and Studio courtesy of Emma Ferreira. Thank You!

Photographed on Hasselblad digital and Broncolor lighting. My choice for superb detail and accurate colors. Only the best.

Legs, Shoes, And Envy

I love the photographs we did for Shoeenvy, so very fun! A few have been used so far and there are many more yet. These are the photographs used on the App. What does the App do? “We make shoe shopping convenient and even more fun.” And my favorite quote… “Shoeenvy – because finding the right pair of shoes should be easier than finding the right guy.” By the way, the parent company Envy creates “The Data Platform For The Fashion Industry”. Very cool and my photographs are on their website as well.

By the way, the photographs were shot on digital Hasselblad and the Move 1200L lighting system by broncolor. Nothing but the best producing the best possible details, accurate colors and skin tones.

Women Love Shoes!

Women love shoes and women love Shoeenvy! I do too now! One photograph from our shoe fashion photo shoot on Monday. Already used in multiple places on the company websites. I think we could say this is kind of fun, kind of sexy. Oh Yes! Go check out Shoeenvy!

Photographed with only the best equipment, Hasselblad camera and lenses and Broncolor lighting. Thanks!

I Am Down With Shoeenvy!

Getting down at shoe level for a shoe fashion photo shoot for Shoeenvy. I love the Shoeenvy statement on their Instagram page, “Because finding the right pair of shoes should be easier than finding the right guy.” Too fun! You have to check them out and download their App. You will be seeing some sexy and fun shoe fashion with some sexy legs in those shoes.

Yes this is me crawling around on the floor of an artist’s studio in Los Angeles, for the last of three parts of our photo shoot. The first of the day was around a pool in a garden setting. The second was in an upstairs crowded fun art deco looking apartment in the Melrose area.

Shooting Hasselblad and Broncolor was a huge advantage for a number of reasons. I was using the Broncolor Move 1200L lighting system which gave me a lot of portable power that could be moved around and the strobe actually being held by one person easily because it is so small and light. In the garden and by the pool it made it easy to move around quickly without being encumbered by power cables. In the other settings just one light stand made it simple and convenient.

The Hasselblad medium format digital camera was ideal for this shoot because I wanted to see the detail in the shoes. You see a lot of photos out there that are supposed to be fashion, but when you really look, you do not see any of the fabrics, stitching and so much that goes into it’s creation. Hasselblad and Hasselblad lenses gives you that detail. Adding in the color accuracy, real life skin tones, and exposure latitude combined with the very consistent Broncolor lighting and you have the right tools for a no compromise photo shoot. And I always want to give my clients and models and everyone involved a no compromise photo shoot on my part, no matter anything else.

So Thank You to everyone involved on this photo shoot! It was a lot of fun and the results are superb. And now go check out Shoeenvy and download their App. This is going to be the fun way you buy shoes! And there will be more real soon! But probably not a convenient way to get the right guy. Thanks!