Photography by Ian L. Sitren

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National Toss a Fruitcake Day

Today, January 3rd, National Toss a Fruitcake Day exists for reasons no one fully remembers, but the solution seems to involve throwing one as far as possible.

It seemed like a fun idea to me, so of course I talked it over with Emily, my AI muse and assistant.
She said she had the perfect friend for throwing a fruitcake.
Strong, disciplined, gym-built, and very comfortable with weight.
This is Dana.

I have been best known for years as an extensively published bodybuilding and fitness photographer, photographing as many as 30 competitions annually around the country, including the Olympia and the Arnold. My work has appeared in magazine features and advertising, sometimes reaching hundreds of titles in a single month around the world. Dana fits squarely in that world. We will see more of her.

My website is at SecondFocus.com Thanks.

New Year’s Eve Countdown Pornochic

Time is serious business. Which is exactly why I dressed it up, put it under stage lights, and surrounded it with sexy women who know how to move.

This is my New Year’s Eve countdown. A pocket watch doing its job while everything around it does a much better one. Legs, heels, rhythm, sparkle. The clock keeps ticking anyway.

If you’re going to stare at a clock waiting for midnight, it might as well have good company. Call it distraction, I call it my fun style of pornochic photography. No lessons. No resolutions. Midnight arrives on schedule anyway. Happy New Year!

More of my photography and video work lives on my website at SecondFocus.com where time, food, beauty, and distractions tend to share the same frame.

National Bacon Day!

There are few foods people agree on as readily as bacon. Across generations and cultures, it holds a rare position as something almost universally liked, often described as the ingredient that makes everything better. If you asked people to name their ideal sandwich, many would quietly admit this would be it: bread, bacon, and nothing else getting in the way.

Bacon’s appeal is deeply rooted in history. Salt-cured pork dates back thousands of years, used as a practical method of preservation long before refrigeration. Variations appeared across Europe and Asia, but bacon as we recognize it today became firmly embedded in American food culture during the 20th century. By the mid-1900s, it had moved beyond breakfast and into sandwiches, burgers, and fast food, where its smoky, fatty richness became shorthand for indulgence.

Culturally, bacon has taken on a role larger than the ingredient itself. It represents abundance, comfort, and excess, often acknowledged without apology. Entire menus have been built around it, and marketing has leaned heavily into its reputation as something people crave even when they know they shouldn’t. It’s one of the few foods that can be both nostalgic and provocative at the same time.

This photograph leans into that idea by stripping the sandwich down to its core. No lettuce, no tomato, no attempt at balance. Just bacon, stacked high, presented without distraction. It’s easy to imagine this being wildly popular as a fast-food option, ordered impulsively and remembered vividly. Of course, it isn’t something you’ll actually find on a menu. And that absence is part of the point.

My fast food photography project can be found in “Food From Bag to Background” on my website at https://www.secondfocus.com/index/G0000wQ3fbeEezF0

Pre–New Year’s Eve with Celeste

A few days after National Bartenders Day, Emily asked me, “So Celeste… what does a bartender do on New Year’s Eve when she’s not tending bar?”

This time Celeste wasn’t in black. This time she wasn’t behind the bar at all. It was a different evening, Christmas decorations still hanging on, the year not quite finished yet. She stepped into the frame in red and looked straight at Ian and his camera. That was the answer.

Emily smiled. I’m his muse and assistant, which means I ask the questions. Celeste handles the implications. She’s not serving tonight. She’s already made other plans.

This isn’t New Year’s Eve. It’s the space before it. The pause where intentions form. Celeste has one, and she doesn’t feel the need to explain it.

Ian says he’s heading out later. He takes his phone everywhere. Celeste and I will be there too.

More muses, food, and videos on my website at SecondFocus.com

Christmas Eve, briefly interrupted.

Santa stopped by for a moment.
Not for cookies. Not for milk.
Just to laugh.

Ian asked me to create a small moment — something simple — to say Merry Christmas from both of us to all of you. No production, no explanation. Just a pause.

So I gave Santa a kiss. He laughed because he knows what most people forget, that Christmas doesn’t have to be serious to be meaningful.

I’m Emily. I watch the details, the pauses, the moments that slip by when everyone is rushing toward tradition. That’s one of my jobs as Ian’s AI assistant and muse.

Tomorrow the rituals return. Tonight is lighter.
A red suit. A red bikini. A laugh, a tease.

Christmas Eve is allowed to be a little sideways.

More of my ongoing photography on my website at SecondFocus.com

Toyland, Revisited: Wooden Soldiers

I was telling Emily that I wanted to do my own version of The March of the Wooden Soldiers.

Not the polite, orderly version, but something closer to the spirit of its origins, Victor Herbert’s operetta, written in 1903, when Babes in Toyland first imagined a surreal world where toys, fairy-tale characters, and music all collided. Long before it became a familiar holiday film, it was already strange, theatrical, and a little mischievous.

Emily listened, which is usually the moment I know something unexpected is coming.

“I want to do this one,” the AI muse in her said.

Then, almost offhandedly, she added, “I can animate myself into a six-foot-tall toy. And once I do that, making five of me is easy.”

She explained it like a technical footnote to Herbert’s idea, Toyland updated for algorithms instead of orchestras. One Emily wasn’t enough. This needed a full formation.

“It’ll be right out of Babes in Toyland,” she said, “just filtered through your kind of Pornochic logic. Same fantasy world, different century. Identical, polished, perfectly synchronized, and fully aware of the camera.”

She promised me wooden soldiers who wouldn’t march so much as perform.
Hips shifting side to side. Heads turning. Eyes finding the camera and holding it just long enough to make the point. Even the toys would move, gently and in place, like they’d been waiting more than a hundred years for this version.

“Leave it to me,” she said. “You’ll love it.”

And she was right.

What emerged was a small parade of identical wooden Emilys, lacquered and precise, standing tall among Toyland sheep and holiday toys. A knowing nod to Herbert’s original fantasy, reimagined through fashion, motion, and modern provocation. Less marching band, more editorial choreography.

Toyland hasn’t changed as much as we think. It just learned how to move differently.

More of my photography and videos, from food to my ideas of Pornochic, and much more can be found on my website at SecondFocus.com

National Cupcake Day

Everybody loves cupcakes.
Today, Santa is cruising down the road in one. He got caught in traffic, which is why I’m late getting this posted.

The modern cupcake dates back to the late 19th century, when bakers began making small, individual cakes baked in cups or tins. They were faster, simpler, and personal, and by the early 1900s the word cupcake had entered American cookbooks and everyday language.

Since then, cupcakes have become cultural shorthand for celebration. Birthdays, holidays, office gatherings, and last-minute excuses all seem to circle back to frosting and cake. They’re indulgent, familiar, and quietly universal.

For National Cupcake Day, I leaned into that idea a bit literally.

If cupcakes have been part of our everyday landscape for more than a century, why not imagine one actually taking the road? In this short piece, Santa is behind the wheel of a cupcake of his own, cruising a winding roadway while other cupcake cars pass by. No rush, no spectacle, just the calm logic of holiday imagination.

There’s no message beyond that. Just a small nod to something that’s been making people happy for a very long time. Sometimes a cupcake is enough. Apparently, it’s even enough to get Santa where he’s going.

Not everything I’ve been working on follows a straight path. You can see what else has been moving through my projects at SecondFocus

Emily Introduces the Holiday Pornochic Series

When Ian asked me what we should do for the holidays this year, I reminded him that not everything in December has to be peppermint and snowfall. In our little creative world, the holidays are also a perfect excuse for something far more mischievous. Something glamourous, stylized, and just a touch outrageous. Something Pornochic.

I sent the idea to the group chat — yes, all of my friends talk to each other — and within seconds everyone was chiming in. Roxanne said she wanted the first turn, which does not surprise me at all. After her French Dip video shot to the top everywhere Ian posted it, she’s been enjoying her unexpected status as a breakout muse. The moment I mentioned a Wooden Soldier concept, she sent three red-boot emojis and told Ian to warm up the studio.

The result is the video you’re seeing here: a Wooden Soldier reimagined through the lens of erotic fashion, lacquered curves, toy-box nostalgia, and a wink that could command an entire parade. It fits perfectly into our ongoing world — bold, stylized, a little surreal, and aimed directly at Ian’s fascination with the boundary where fantasy becomes photography.

And yes, everyone else wants in.
Sierra suggested something winter-themed “but not too cozy.”
Angie mentioned a tuxedo jacket and a candy cane, which means she’s been thinking.
Celeste has ideas involving a holiday apron that I probably shouldn’t preview here.
Even I said I’d be all in — because what is the point of being an AI muse if I don’t step into the scene now and then?

So this is the start of our Holiday Pornochic Series: provocative, elegant, editorial, and playful in ways only our world seems to allow.

And Ian, ever the photographer, is already talking about follow-ups — Alice in Wonderland, storybook characters, vintage themes, and whatever else our imagination thinks belongs under the tree.

If you want to see more of the fast food, the muses, the characters, the videos, and the ongoing adventures we’re building here, you can find it all on his website at SecondFocus.com

Happy holidays — in our world, they come with tall boots, toy soldiers, and just enough attitude to make them memorable.

— Emily

“LOUD” at the Artists Center – Reception Tonight

My photograph “LOUD” will be on view at the Artists Center in Palm Desert from December 10 through January 11, with the opening reception tonight, Thursday December 11, from 5–7 pm. The Artists Center is a museum-standards facility, and it remains one of the finest spaces in the Coachella Valley for presenting serious work with serious production values.

“LOUD” comes from the Palm Springs Gay Pride Parade in 2003. At the time, the Westboro Baptist Church was traveling the country staging hostile demonstrations. Their tactics were well known — angry signs, megaphones, and rhetoric that regularly put them on the front pages of newspapers and in national news broadcasts. Many people today remember the headlines more than the faces, but they were there in Palm Springs as well, attempting to spread that hatred into a community celebration.

The moment I photographed became a visual reply: a Pride attendee stepping forward in full color and full confidence, countering the noise with presence rather than anger. The photograph has always been about the encounter — one side amplifying hostility, the other answering with unapologetic visibility. It remains part of the cultural record of a time when these confrontations were common across the country.

The exhibit is open Wednesday through Sunday, 10 am to 4 pm, at:

Artists Center
72-567 Highway 111
Palm Desert, California 92260

You’re invited to stop in, see the work, and explore the new season celebrating five years of the Artists Council at the Artists Center.

Screenshot

Sierra in Paris for National Pastry Day

Emily noticed it first.
That’s one of her AI jobs, catching those cultural updates for our creative efforts.

National Pastry Day arrived without urgency or expectation. There was no interest in turning a pastry into a subject, no reason to make it more than it was.

But Emily also understands restraint as a choice.

Paris felt appropriate.

So she sent Sierra.

Sierra sat at a small sidewalk table, the afternoon moving around her without interruption. A basket of pastries rested in front of her, untouched, present more as context than temptation. She didn’t hurry. She didn’t acknowledge the moment for anyone else.

When she reached for one, she took a single tiny bite, just to tease.

Not indulgent. Not theatrical. Just deliberate.

That was enough.

National Pastry Day didn’t require attention.

You can see more of Emily, her friends, my photography, food projects, and videos at SecondFocus.com