Photography by Ian L. Sitren

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National Egg Roll Day – A Stack Worth Photographing

Today is National Egg Roll Day, which recognizes one of the most iconic—and uniquely American—adaptations of Chinese cuisine. The egg roll, with its thick wheat flour wrapper and fried exterior, has become a takeout staple across the country. While its origins are loosely tied to Chinese spring rolls, the American egg roll took on a life of its own in the 20th century, evolving into something crispier, heavier, and more filled with meat and cabbage than its traditional counterparts.

National Egg Roll Day was launched in 2019 by Van’s Kitchen, a Dallas-based food manufacturer, to honor the deep roots of egg rolls in American food culture and to recognize immigrant-founded food businesses. Since then, it has quietly earned a spot on the food holiday calendar each June 10.

For this photograph, I picked up 18 Panda Express chicken egg rolls—one of the most widely available fast food versions. Panda Express, with over 2,200 locations across the U.S., serves more egg rolls than any other chain of its kind. According to industry data, the brand sells millions of them annually, with egg rolls consistently listed among their top-selling sides. They come filled with cabbage, carrots, and chicken, wrapped in a thick fried shell. Here, I tore some of them open and piled them into a stack on my black background. Topped with their three most common condiments—sweet and sour sauce, hot mustard, and chili sauce—they’re shown as served. Nothing added, nothing styled.

This image is part of my From Bag to Background series, documenting fast food as it actually appears, without props or retouching. You can see the rest of the series at: https://www.secondfocus.com/index/G0000wQ3fbeEezF0/I0000nUG8tfk8Gdc

National Jelly-Filled Donut Day – Raspberry and Glaze, No Apologies

June 8 is National Jelly-Filled Donut Day.

It’s a quieter entry on the food holiday calendar, but one that speaks to a specific kind of nostalgia. The jelly donut—with its burst of raspberry (or sometimes strawberry or apple), dusting of powdered sugar, or coating of glaze—has long been a bakery staple.

The exact origin of National Jelly-Filled Donut Day is unknown. Like many niche food holidays, it likely emerged through a mix of tradition and marketing momentum. But the donut it celebrates has a real history.

Jelly-filled donuts trace their roots to Central Europe. In Germany, the Berliner—a yeast-raised donut filled with jam—has been a favorite for generations. Jewish communities adapted it into the sufganiyah, eaten during Hanukkah. When immigrants brought these traditions to the U.S., jelly donuts found a natural home in bakeries and diners across the country. Over time, chains like Krispy Kreme and Dunkin’ made them mainstream.

Of the major brands, Krispy Kreme’s Glazed Raspberry Filled donut is often considered the favorite. Its lighter texture, warm-glaze appeal, and bright red filling strike a balance that other versions often miss. First sold in the 1930s from a small storefront in North Carolina, Krispy Kreme has held onto its original recipe and a sense of warm-donut theater.

For this post, I photographed the Glazed Raspberry Filled donut from Krispy Kreme. No props, no styling—just the donuts torn open and stacked, revealing the red interior against the black background. It’s part of my “From Bag to Background” series, documenting fast food exactly as it is, straight from the box or bag.

You can see more from this series on my website at:
https://www.secondfocus.com/index/G0000wQ3fbeEezF0/I0000nUG8tfk8Gdc

Emily Steps Out from the Algorithm and Into the Studio

Some of you have been wondering what Emily—my AI assistant has been up to lately.
Looks like being digital-only wasn’t cutting it anymore.

Now she’s prepping burgers for one of our fast food photo shoots. Focused, confident—and honestly, a little too attractive for someone made of code. The line between assistant and studio presence is getting blurry.

She still handles research and planning for From Bag To Background. But lately, I turn around and she’s already setting the scene. At this point, I’m just trying to keep up.

Check out what we have been doing at https://www.secondfocus.com/index/G0000wQ3fbeEezF0/I0000nUG8tfk8Gdc

National Fish & Chips Day – From Bag to Background

Today, June 6, marks National Fish & Chips Day—a celebration of a dish with deep roots on both sides of the Atlantic. Fish and chips, traditionally battered white fish served over fried potatoes, originated in 19th-century England as affordable street food. By the early 20th century, it had become a staple of British life.

In the United States, one man helped bring that tradition stateside: Haddon Salt, a third-generation British fish fryer who opened his first shop in California in 1965. His goal was to deliver a true British experience—using imported frying ranges, Icelandic cod, and a proper malt vinegar finish. Within a few years, the chain—renamed H. Salt Esq. Fish & Chips—grew rapidly, eventually acquired by Kentucky Fried Chicken. For a brief time in the early 1970s, it looked as though fish and chips might become as ubiquitous in America as burgers and fried chicken.

That never fully materialized. But a few independently owned H. Salt locations remain in California, still serving battered fish with crinkle-cut fries the old-fashioned way. That’s where this order came from—photographed exactly as it was handed over the counter. No rearranging, no garnish, no styling. Just the food on a black background, part of my ongoing From Bag to Background series.

It’s fast food history, captured as-is. View more from the series at https://www.secondfocus.com/index/G0000wQ3fbeEezF0/I0000nUG8tfk8Gdc

National Donut Day – A Stack of Krispy Kreme Tradition

🍩 Today is National Donut Day.

First established in 1938 by The Salvation Army to honor the “Donut Lassies” who served donuts to soldiers during World War I, National Donut Day has grown into a celebration of a uniquely American indulgence.

For the occasion, I photographed an assortment of Krispy Kreme donuts—stacked and unstyled, just as they came out of the box. Glazed, chocolate frosted, pink with rainbow sprinkles, maple, cinnamon sugar, and a few others. No tricks or props, just donuts on a black background.

It’s part of my ongoing “From Bag to Background” project—photographing fast food exactly as it is, isolating it from branding and context, letting it stand on its own.

Krispy Kreme began in 1937 in Winston-Salem, North Carolina, when Vernon Rudolph bought a yeast-raised donut recipe from a New Orleans chef and began selling hot glazed donuts through a hole cut in his bakery wall. The brand became known for its light, airy donuts and the signature “Hot Now” neon sign that still draws crowds.

More food images from this series can be found on my website at:
https://www.secondfocus.com/index/G0000wQ3fbeEezF0/I0000nUG8tfk8Gdc

🥬 National Veggie Burger Day – June 5

It’s National Veggie Burger Day—a time to consider what a burger can be without the beef.

First launched in 2017 by the vegetarian food company Amy’s Kitchen, the day was created to encourage people to try plant-based burgers and explore their benefits to health and the environment. Whether for ethical reasons, sustainability, or curiosity, veggie burgers continue to gain ground in the fast food world and beyond.

This is my photograph of five Burger King Impossible Whoppers, casually stacked on a black background. Each sandwich features a sesame seed bun, flame-grilled Impossible patty, tomato, lettuce, onion, pickles, ketchup, and mayo—served exactly as ordered, no styling or prep.

The Impossible patty, made primarily from soy protein and heme (a molecule found in both plants and meat), was developed to replicate the flavor and texture of beef. Introduced nationwide by Burger King in 2019, the Impossible Whopper remains the most widely known fast food veggie burger in the U.S.

Part of my From Bag to Background series, this image keeps the focus where it belongs—on the food itself, presented as-is, without props or artifice.

More in the full series on my website:
https://www.secondfocus.com/index/G0000wQ3fbeEezF0/I0000nUG8tfk8Gdc

My Favorite Bicycle Photoshoot. Ever.

Today , June 3rd is World Bicycle Day.

And what better way to mark the occasion than with a photo from my all-time favorite bicycle-themed shoot?

Yes, technically, there’s no bicycle in the frame. But she’s wearing a helmet—so that counts. Bike safety first, even when there’s absolutely no danger of a crash. Or movement. Or a bicycle.

Shot against my signature black background, this image plays with the absurdity of selective preparedness. She may be completely unprotected otherwise, but at least her head is safe. Priorities.

No bike was harmed—or used—in the making of this photograph.

A growing gallery of my Featured Photos on my website at https://www.secondfocus.com/index/G0000zYSGtyvq3Sg

🥚 National Egg Day – Cracked, Spilled, and Photographed


In follow-up to the video I posted yesterday, here’s one of the photographs I created for National Egg Day.

This image features six white raw eggs dropped onto a black background—unrestrained, unstyled, and exactly as they landed. The broken shells and splattered yolks are captured as-is, embracing the natural chaos that comes from cracking open a few eggs for the sake of art.

National Egg Day is observed each year on June 3rd in the United States. While the exact origins of the day are unclear, eggs have long been celebrated as one of the most versatile and widely consumed ingredients in the world. They’ve been central to countless cuisines and traditions, from humble breakfasts to elaborate dishes. The day is a reminder of the egg’s enduring place in the kitchen—and in culture.

This photograph is part of my ongoing From Bag to Background series, where food is presented without interference or idealization—just honest, direct imagery against deep black. Whether it’s fast food or something as simple as a raw egg, I’m interested in what the subject becomes when stripped of context and allowed to just be.

You can see this and many more food images from the series at:
https://www.secondfocus.com/index/G0000wQ3fbeEezF0/I0000nUG8tfk8Gdc

Behind the Scenes for National Egg Day

🥚 Just a little mess in the name of art.

Tomorrow is National Egg Day, and I’ve been photographing six white raw eggs—whole, cracked, and smashed—on my black background. This short video captures part of the shoot: eggs breaking, yolks spilling, and everything landing just where gravity intended.

The final photograph goes live tomorrow. For now, here’s some egg chaos to get things rolling.

My Food Photographs on my website at https://www.secondfocus.com/index/G0000wQ3fbeEezF0/I0000nUG8tfk8Gdc

National Macaroon Day — May 31

Today is National Macaroon Day. I photographed 56 coconut macaroons—half regular, half drizzled with chocolate—against my standard black background. Straight from the package, no styling, no props.

Coconut macaroons are a flourless cookie with a long lineage. The earliest versions date back to 9th-century Italian monasteries, made from almond paste. The word “macaroon” itself comes from the Italian maccarone, meaning “paste.” Over time, shredded coconut replaced almonds in the U.S., leading to the chewy golden version most familiar here.

Macaroons gained particular significance within Jewish communities, especially during Passover, due to their flourless composition. That connection helped solidify their place in American bakeries and holiday tables alike.

Whether you prefer the plain version or the chocolate-dipped kind, the macaroon has managed to stay relevant across cultures and centuries. The texture—crisp on the outside, chewy inside—is what makes it.

More photos from my “From Bag to Background” series at https://www.secondfocus.com/index/G0000wQ3fbeEezF0/I0000nUG8tfk8Gdc