National Donut Week | FOOD FROM BAG TO BACKGROUND
This is National Donut Week.
For my ongoing “FOOD FROM BAG TO BACKGROUND” project, the main focus has always been fast food. The foods people grab quickly, eat in the car, bring home late at night, or pick up almost automatically without thinking much about it.
And yes, donuts absolutely qualify.
Donut chains consistently rank among the largest fast food companies in America. Drive-thrus, quick service counters, recognizable packaging, impulse purchases, sugar, caffeine, convenience, the entire fast food formula is there.
So for National Donut Week, I photographed an assorted pile of donuts exactly the same way I approach burgers, tacos, fries, or pizza for this series.
Straight from the box.
No food stylist.
No careful arrangement.
No fake perfection.
Just donuts against a black background.
Then things escalated slightly.
Because now the donuts are slowly rotating in darkness while one pink sprinkled donut has apparently decided to break formation and drift through the frame like some kind of sugar-coated UFO.
Somewhere between fast food photography and science fiction, FOOD FROM BAG TO BACKGROUND continues here at…
https://www.secondfocus.com
National Donut Day – A Stack of Krispy Kreme Tradition
🍩 Today is National Donut Day.
First established in 1938 by The Salvation Army to honor the “Donut Lassies” who served donuts to soldiers during World War I, National Donut Day has grown into a celebration of a uniquely American indulgence.
For the occasion, I photographed an assortment of Krispy Kreme donuts—stacked and unstyled, just as they came out of the box. Glazed, chocolate frosted, pink with rainbow sprinkles, maple, cinnamon sugar, and a few others. No tricks or props, just donuts on a black background.
It’s part of my ongoing “From Bag to Background” project—photographing fast food exactly as it is, isolating it from branding and context, letting it stand on its own.
Krispy Kreme began in 1937 in Winston-Salem, North Carolina, when Vernon Rudolph bought a yeast-raised donut recipe from a New Orleans chef and began selling hot glazed donuts through a hole cut in his bakery wall. The brand became known for its light, airy donuts and the signature “Hot Now” neon sign that still draws crowds.
More food images from this series can be found on my website at:
https://www.secondfocus.com/index/G0000wQ3fbeEezF0/I0000nUG8tfk8Gdc
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