Photography by Ian L. Sitren

Posts tagged “processed food

Today is National Spaghetti Day

Spaghetti is usually framed as something slow, traditional, and tied to the kitchen. But for much of the twentieth century in America, spaghetti also became something else entirely: fast food.

Not drive-thru fast, but ready-when-you-are fast.

That idea is what led me to use Chef Boyardee for National Spaghetti Day.

My ongoing food photography focuses on fast food and everyday commercial food, photographed as it actually exists. Food designed for speed, convenience, and consistency. Chef Boyardee fits squarely into that world. It takes a dish associated with tradition and turns it into something shelf-stable, standardized, and immediately accessible. Open the can, heat it, eat it. No preparation, no ceremony.

The brand itself has a long American history. It traces back to Ettore Boiardi, an Italian immigrant chef whose restaurant sauce became popular enough in the 1920s that customers wanted to take it home. What began as a restaurant product quickly evolved into mass-produced canned meals. By the 1930s and 1940s, Chef Boyardee spaghetti had become a pantry staple, feeding families and even supplying military rations.

Long before frozen dinners or microwavable trays, canned spaghetti helped normalize the idea that dinner could come straight from the shelf. In that sense, it belongs to the same lineage as modern fast food, engineered for speed, reliability, and scale.

National Spaghetti Day itself isn’t rooted in Italian tradition. It’s a modern food holiday, more about recognition than ritual. That makes it an appropriate moment to look at spaghetti not as cuisine, but as a product, and to acknowledge how thoroughly it has been absorbed into American convenience culture.

This photograph shows Chef Boyardee spaghetti and meatballs as it exists in that context. Not Italian food, but American fast food, defined by accessibility and familiarity.

To see my actual fast food photography project please visit my website at https://www.secondfocus.com/index/G0000wQ3fbeEezF0 Thanks!


National Quesadilla Day, the Frozen Aisle Edition

Today is National Quesadilla Day. I could’ve gone to Del Taco or Taco Bell — but that felt too expected. I wanted fast food, and this still qualifies.

The quesadilla began in 16th-century Mexico — tortillas and cheese on a hot griddle, simple and fresh. Over the centuries it spread, evolved, and crossed borders. And now, at last, it has reached its pinnacle: two entire boxes of El Monterey frozen chicken and Monterey Jack quesadillas, stacked straight from cardboard to black background. Ten quesadillas, no chef required. Just freezer, oven, and done.

Is it authentic Mexican food? No. It’s just another variation of fast food — not handmade on the street corner, not handed through a drive-thru window, but pulled from a box in the freezer aisle.

Five hundred years of history, now available in 15 minutes at 375 degrees — family pack times two.

📸 From my From Bag to Background series:
https://www.secondfocus.com/index/G0000wQ3fbeEezF0


Potato Chips Deserve Better


Today is National Junk Food Day, a real thing someone decided we needed—because apparently we don’t already have enough reasons to eat chips, cookies, and neon orange snacks straight from a crinkled plastic bag.

But this year I decided to elevate things. After all, potato chips are the reigning king of American junk food—no contest. More bags are sold, crunched, and regretted than just about anything else in the snack aisle. So I gave them what they’ve never had: respect. Or at least the illusion of it.

I photographed a bowl of potato chips just as they came—no rearranging, no styling—but placed them in a deeply elegant cut glass bowl. Something you’d expect to find filled with pearls at an estate sale, not salted starch slices.

The result? A visual tension between crystal and crunch, between refined and ridiculous. High society meets high sodium. A still life that asks the eternal question: How fancy can you make a snack that leaves grease on your fingers?

Happy Junk Food Day, America.

And if you’re still hungry, you can find more food photographed just as it came in my commercial food gallery at https://www.secondfocus.com/index/G0000WFAqDJQOgKU


Ten Hot Dogs and a Bite of History

Ten hot dogs from Wienerschnitzel—five with mustard, five with kraut—and photographed them just as they came. Did have to add the mustard from the little packets but otherwise no styling. No filters. Just fast food, lined up against a black background. It’s National Hot Dog Day, and this looks about right.

Americans consume around 20 billion hot dogs a year—an average of 70 per person. The hot dog’s rise began in the late 1800s via German immigrants, exploded with Coney Island vendors, and hasn’t slowed down since.

Wienerschnitzel entered the picture in 1961 thanks to John Galardi, a 23-year-old who started out sweeping floors for Glen Bell—the guy who would go on to found Taco Bell. Galardi turned down Bell’s offer to buy a taco stand and instead took a shot at hot dogs. His wife found the name Wienerschnitzel in a cookbook. Galardi thought it was ridiculous. Three days later, he opened the first stand anyway on Pacific Coast Highway in Wilmington, California.

More than 60 years later, the chain claims over 300 locations and a few hundred million hot dogs served.

These? Just twelve, straight from the drive-thru. Shot for my “From Bag to Background” series:
👉 https://www.secondfocus.com/index/G0000wQ3fbeEezF0/I0000nUG8tfk8Gdc


Twinkies, Twenty of Them


Twinkies, twenty of them for National Twinkie Day today!

April 6, 1930 — James Dewar invents the Twinkie in River Forest, Illinois. He names it after a roadside ad that read: “Twinkle Toe Shoes — the kids’ favorite”. Banana filling at first. Vanilla took over during WWII, and never left.

Since then, they’ve been everywhere: bunkers, lunchboxes, courtrooms, campaign speeches, urban legends. They were discontinued in 2012, mourned like pop stars, then brought back in 2013. This is nostalgia. And a little bit of history.


Twelve Bean Burritos For Today


Twelve Bean Burritos. Photographed for today, National Burrito Day!

First introduced in the 1960s, the Taco Bell Bean Burrito helped define the early fast food model—simple, cheap, and built for mass production. Refried beans, cheddar cheese, diced onions, and red sauce in a flour tortilla.

Today, it’s still on the menu—now customizable like everything else—but the basic version hasn’t changed much. It’s one of the few original items to survive decades of rotating trends, rebrands, and limited-time hype. A quiet icon in the story of how fast food reshaped what we eat.

See more of my Food Photos at http://SecondFocus.com Thanks!


Something On A Stick!

Today is National Something on a Stick Day, and nothing fits the description better than the corn dog. First patented in 1927 and made popular at state fairs in the 1940s, it remains one of the most recognizable American foods on a stick.

This is my latest photo—Foster Farms Honey Crunchy Corn Dogs, shown sliced and stacked against black. It’s part of my ongoing series examining fast food as cultural artifact.

View more from the series here at SecondFocus.com Thanks!


Today is International Waffle Day!

My photograph of Eggo waffles, arranged in a casual stack and drizzled with maple syrup. The waffles are straight from the freezer, oven toasted, and set against a black background—no styling, no props, just the familiar grid pattern and glossy syrup doing what they do.

Waffles date back to medieval Europe, but Eggo brought them to American freezers in 1953. Invented by Frank Dorsa in San Jose, California, they were originally called “Froffles.” When people started asking for “those egg waffles,” the name changed to Eggo. Dorsa also built a machine to mass-produce them—an early example of kitchen innovation meeting industrial design. By the 1970s, “L’eggo my Eggo” had taken hold.

More in my “From Bag to Background” gallery at http://SecondFocus.com Thanks!