My beautiful friend Saye Yabandeh from our photo shoot some time back. Saye has become a very accomplished and award winning actress and producer and being very smart about her image along the way has served her well.

To those of you for whom your image is important and that is many of you, I keep noticing a continuing bad trend. You are using photographs of yourself that are just abysmal. I don’t care who shot them, your faces are over processed, the exposures are too bright or too dark, your skin color is orange, the composition stinks and the posing awkward at best. That does not mean I want you to come do your photo shoots with me. I just would like to see standards come up and not keep sinking so low. Many of you will say, well I don’t know what is good. Yes you do! Compare to the photos you see all day in good magazines like Vanity Fair or Vogue or in fashion or cosmetic ads. Any similarity… No.

Here is an interesting story I urge you to read from a recent issue of the Fashion & Style section of The New York Times… http://tinyurl.com/kmh6tzq

“When Selfies Won’t Do”

“Wearing black leather pants and a cape top, she reclined on a velvet armchair under the frescoed ceiling of a 19th-century Florentine villa, flanked by a hair and makeup artist, as a photographer clicked away.”

“People buy you, more so than your exact services or goods,” she said. “My business is truly and authentically me, so I wanted to make sure that this came out in my social media presence.”

“Indeed, an impact photo is more than just a vanity statement these days, since it’s hard to say where “personal” ends and “professional” begins on Facebook and Twitter…”

“Social media is a place where real business is actually happening…”

Again please read the story in The New York Times and if you have any questions, please feel free to send me a note. Thanks! http://tinyurl.com/kmh6tzq