A fit and sexy Shawn Towne has a secret admirer. Not a surprise as this smoldering hot Mom showed us all that fitness is indeed the fountain of youth. Not only a Mom but also a busy model who has been seen on billboards around Las Vegas and fashion featured by haute couture designers. No wonder she easily caught the attention of Chaun Williams! You will be seeing more from this photo shoot!
From our photo shoot In Las Vegas at City Athletic Club and the Bellagio Las Vegas. With a wonderful day of Makeup and Hair Styling by Christine Copeland. Wardrobe styling assistance and posing coaching from my assistant for the day, Jennifer Chamberlin. Just a totally Wow photo shoot! Thanks!

May 8, 2015 | Categories: Uncategorized | Tags: advertising photographer, City Athletic Club, editorial photographer, fitness lifestyle, fitness model, fitness photographer, Las Vegas, magazine photographer, model photographer, photo shoot | Leave a comment
You will be seeing my banners in the workout pit at world famous Muscle Beach/Venice for the big Memorial Day show. Everywhere around the globe people know “Muscle Beach” and I am proud to be a part of it! The beautiful woman in my photograph is Stephanie Lugo and you will see her photograph on the huge event banner as well. Thank You Joe Wheatley, the long time show producer and my good friend. And a very special Thank You to my good buddy Dennis Johnson who took the time from his real art work and graphic design work to create the design of this stunningly simple and beautiful banner. Perfect!

Muscle Beach banner designed by Dennis Johnson. Photograph of Stephanie Lugo.
May 7, 2015 | Categories: Uncategorized | Tags: advertising photographer, bodybuilding photographer, editorial photographer, fitness photographer, magazine photographer, Muscle Beach, photo shoot, Venice Beach | Leave a comment
From now on all of my invitations are going to read “No Tie Required”! From my photo shoot with Randalene Sergent. The superb Makeup and Hair Styling by Natalie Lyle.

May 6, 2015 | Categories: Uncategorized | Tags: advertising photographer, editorial photographer, fitness model, fitness photographer, magazine photographer, model photographer, photo shoot | Leave a comment
I have been getting a lot of photogrpahers asking for a closer look at my tilt up studio background system. Actually I think they wanted a closer look at Randalene Sergent. Perfectly reasonable! To the left is Natalie Lyle who does so much of the superb makeup and hair styling you see on my photo shoots. Although I have huge space inside to do photo shoots, this system allows me to create all kinds of spaces, paint schemes and more designs. I can also shift to do doing scenes by the pool or tress without moving all of the lighting equipment or very much additional work. Thanks!

April 23, 2015 | Categories: Uncategorized | Tags: advertising photographer, editorial photographer, fitness photographer, fitness photography, magazine photographer, model photographer, photo shoot, studio photography | Leave a comment
Behind the scenes yesterday in my photo shoot with Randalene Sergent. I must tell you that Randalene is one of the most beautiful women I have ever photographed. Standing to the right is Natalie Lyle who did the most wonderful Makeup Styling on Randalene. It was perfect, exactly what I wanted and more! The heavy lifting and set up by my assistant Clyde Sawyer. From daylight poolside to dark corners we create it right here. Is that too fun!

April 21, 2015 | Categories: Uncategorized | Tags: advertising photographer, advertising photography, editorial photographer, fitness photographer, magazine photographer, model photographer, photo shoot | Leave a comment
Is this too fun! I am the featured face of the Professional Photographers of America. The world’s largest non-profit association for professional photographers, with more than 27,000 members.

April 17, 2015 | Categories: Uncategorized | Tags: advertising photographer, editorial photographer, fitness photographer, magazine photographer, model photographer, PPA, Professional Photographers of America | Leave a comment
My photo shoot assistant for the day, Jennifer Chamberlin showing the proper use of the Sekonic light meter. It is not that easy to get the proper lighting on a bed at the Bellagio Las Vegas so Jennifer got right into the moment for me. Actually she was a superb assistant for a very long day, great posing coach and wardrobe stylist too! And if you don’t know, Jennifer has been featured as a model in many a fitness magazine and is a wonderful photographer herself.

April 17, 2015 | Categories: Uncategorized | Tags: advertising photographer, editorial photographer, fitness photographer, light meter, magazine photographer, model photographer, Sekonic | 4 Comments
I know everyone is going to want to know where I buy my clothes and get my hair done. But this Behind The Scenes photo is not about me. Photographing a scene with the beautiful Shawn Towne and Chaun Williams as an extra. Although Shawn and my assistant Jennifer Chamberlin seemed to think he was a center of attention. Our Makeup and Hair Stylist Christine Copeland did keep a watchful and professional eye on Shawn but also seemed to catch an occasional cell phone pic of Chaun Williams as well. Well like I said, it is not about me.

April 17, 2015 | Categories: Uncategorized | Tags: advertising photographer, Bellagio Hotel, editorial photographer, fitness photographer, Las Vegas, magazine photographer, model photographer, photo shoot | 2 Comments
What a wonderful and beautiful model! No not me! Shawn Towne behind the scenes in our photo shoot at the Bellagio Hotel in Las Vegas the other day. Thank You to my assistant for the day, a superb photographer herself, Jennifer Chamberlin.

April 17, 2015 | Categories: Uncategorized | Tags: advertising photographer, Bellagio Hotel, editorial photographer, fitness photographer, Las Vegas, magazine photographer, model photographer | Leave a comment
Behind the scenes the other day on a photo shoot at City Athletic Club in Las Vegas. An incredibly gorgeous Shawn Towne complemented with Chaun Williams providing the right atmosphere in the gym. And a huge Thank You to Jennifer Chamberlin who was a wonderful photo assistant, modeling coach and wardrobe advisor. A really cool gym and a huge Thanks to everyone!

April 17, 2015 | Categories: Uncategorized | Tags: advertising photographer, City Athletic Club, editorial photographer, fitness photographer, gym, Las Vegas, magazine photographer, model photographer, photo shoot | Leave a comment
The view from my room in Las Vegas earlier this week Such a unique place to say the least and I have been here endless numbers of times.

April 17, 2015 | Categories: Uncategorized | Tags: advertising photographer, editorial photographer, Eiffel Tower, fitness photographer, Las Vegas, magazine photographer, Paris | 1 Comment
Yes I still shoot some film. Here I am in Las Vegas earlier this week. Along with all my digital gear I brought along a film camera and some Kodak Professional film. I like the look!

April 17, 2015 | Categories: Uncategorized | Tags: advertising photographer, editorial photographer, fitness photographer, Kodak, magazine photographer, model photographer, Portra | Leave a comment
You have heard the description “Legs Forever”. Well this is her, Natalie Lyle. More than just legs, she is also abs, arms, sexy and beautiful. Would you believe that when she first started working for me as my photo shoot Makeup Artist she had never even been in a gym in her entire life! I think all of the bodybuilding and fitness photography I do has rubbed off on her in a very good way. You can see Natalie on stage this Saturday at the NPC Grand Prix Bodybuilding, Figure, Physique and Bikini Championships in Los Angeles. Or you can just keep staring at this photograph from our photo shoot the other day. I won’t stop you, I am staring at her too!

April 9, 2015 | Categories: Uncategorized | Tags: ad photography, advertising photographer, advertising photography, bodybuilding photographer, bodybuilding photography, Figure Competition, fitness lifestyle, fitness model, fitness photographer, fitness photography, magazine photographer, model photographer, NPC Figure | Leave a comment
My day with Sasha Brown, photographing her around the Salton Sea, was as perfect as it gets. Beautiful weather and great scenery, even our Starbucks stops were fun. And as I looked at her through the camera and see the photographs today, I can say that Sasha is indeed as beautiful and scenic and perfect a woman as it gets as well.

April 6, 2015 | Categories: Uncategorized | Tags: ad photography, advertising photographer, advertising photography, Bombay Beach, editorial photographer, fitness photographer, magazine photographer, model photographer, Salton Sea | Leave a comment
I keep seeing color digital camera photographs converted to black and white and wonder why I do not like them very much. I prefer the tonality created by actual black and white film and most of the black and white conversions I see miss the smoothness of the changes from the whites to the grays to the blacks. So I do prefer to shoot film for black and white or if I do a conversion from a digital created color photograph I try to create that tonality. And that is what I did here for example.
This is model Maria Rogers during an advertising photo shoot I did for Bodybuidling.com. Maria of course is nothing short of incredibly beautiful with a body that is just totally breathtaking. And a wonderful model that day for sure. This is actually an outtake but the ad itself ran in endless magazines for quite some time. I got a lot of e-mail from women who told me that they had torn this out and it was on their refrigerator for motivation. I also got a lot of e-mail from guys, sometimes the word motivation was in those too.
A side note you might find fun, Maria is wearing my underwear! Well not really mine and they were new. I try to carry extra new wardrobe pieces in a bag on all shoots. Odds and ends or some things I just happen to buy or that get sent to me by clothing and accessory companies. In this case we needed a matching thong. And I had one in just the right color. I would say it saved the day! What would you say?

April 1, 2015 | Categories: Uncategorized | Tags: ad photography, advertising photographer, advertising photography, black and white, editorial photographer, editorial photography, fitness lifestyle, fitness model, fitness photographer, fitness photography, magazine photographer, tonality | Leave a comment
Yesterday I got an e-mail that I do get every now and then… “Do you ever photograph men?”. Well yes! Actually, I have had more magazine covers and features with men than with women. The same might be the case for advertising. But I am working on more new magazine features with women recently. That is why you are seeing those photographs from me.
I am always happy to hear from new guys for photo shoots, so if you are interested send me an e-mail to SecondFocus@mac.com. And you do not have to be a bodybuilder like Jake Sawyer, not everyone is! Thanks!

March 31, 2015 | Categories: Uncategorized | Tags: ad photography, advertising photographer, advertising photography, bodybuilding photographer, bodybuilding photography, editorial photographer, editorial photography, fitness lifestyle, fitness model, fitness photographer, fitness photography, magazine photographer | 2 Comments
Turn here and walk down this road. The curve in the road isn’t the only right curve for Tina Sansom. Fitness makes the right curves for her!

March 30, 2015 | Categories: Uncategorized | Tags: ad photographer, advertising photographer, editorial photographer, fitness photographer, magazine photographer | Leave a comment
Talking about Maria Bertrand yesterday. Long list of modeling credits including the top fashion magazines and fashion houses around the world, and acting in movies opposite the most well known stars, and top name brand television commercials; now add writer for West Hollywood Magazine! Chronicling “nightlife, dining, shopping, art, design, celebrity” Maria makes the magazine all that more classy! And more classy in front of my cameras is obvious like here from an excursion with me to Venice Beach. Click on the photograph to see it bigger and better full screen on my Website! 
March 27, 2015 | Categories: Uncategorized | Tags: actress, advertising photographer, editorial photographer, fitness photographer, magazine photographer, model, photographer, West Hollywood Magazine, writer | Leave a comment
This is my favorite way of telling wind direction. Which way is the hair blowing! Actually I was just chatting with Katie Madden who will be coming back to do another photo shoot with me. Let’s see how the wind blows this next time! 
March 26, 2015 | Categories: Uncategorized | Tags: ad photography, advertising photographer, advertising photography, beauty, bodybuilding photographer, desert, editorial photographer, fitness photographer, magazine photographer, wind farms, windmills | Leave a comment
The question came up yesterday about whether or not the United States Air Force might bring me another F-16 to Muscle Beach for the big Memorial Day show. Well maybe they did not bring it out just for me and Lisa Marino Sanders last year. But I think it is a good thing to do. What do you think?

March 25, 2015 | Categories: Uncategorized | Tags: advertising photographer, bodybuilding photographer, F-16, fitness photographer, magazine photographer, Muscle Beach, Thunderbirds, USAF, Venice Beach | 2 Comments
Can’t you just taste it, smell it, feel it coldly touching your lips, mmmmmm LOL. Great food and beverage at Smoke Tree BBQ. I had to shoot some photos and this time with the FujiFilm XT-1 camera I was trying out.

March 25, 2015 | Categories: Uncategorized | Tags: advertising photographer, editorial photographer, FujiFilm, magazine photographer, Smoke Tree BBQ, XT-1 | Leave a comment
I wanted to drive but Regina Piazza was already wearing her driving duds. So I gave in and shot some photographs.

March 24, 2015 | Categories: Uncategorized | Tags: advertising photographer, Audi R8, editorial photographer, fitness photographer, magazine photographer | Leave a comment