Working with professional ballet, dance model Viktoria “Viktory” Hofstaedter. A photo shoot filled with her elegance of motion as part of her posing. Each and every pose a work of art.
Photo shoot notes… The beautiful makeup and hair styling by Natalie Lyle. Hasselblad digital camera system. Lighting by Broncolor. Only the best.

October 11, 2016 | Categories: Uncategorized | Tags: ballet dancer, ballet model, Broncolor, dance model, dancer, Hasselblad, HasselbladBron, nude ballet dancer, nude dancer, nude elegant, nude model, nude photo shoot, Palm Springs photographer, Para 133 | 2 Comments
Like nowhere else, you get up close at the Palm Springs Air Museum. That is where you find me with my favorite Hasselblad cameras. The cameras that orbited the Earth and went to the Moon.
This plane coming in from a flight demonstration is the North American Aviation T-28 Trojan… I have been told that it, in many ways, actually outperforms the famed P-51 Mustang of World War II. The T-28… “a basic trainer that was ordered in four advanced versions, the T-28A for the U.S Air Force and T-28B and T-28C, by the U.S. Navy, with the latter version designed for carrier training operations and the AT-28D. It was the first trainer designed to transition pilots to jet aircraft. In its second life, the AT-28D was used in counterinsurgency missions and later as a ground-support fighter in Southeast Asia. It’s a remarkably strong, fast, and capable airplane, and the big Wright radial engine makes that wonderful music that only a round engine can. The Trojan was the first American fixed wing attack aircraft lost in South Vietnam during the Vietnam War.”
“Specifications and Performance –
T-28B Engine: One, Wright Cyclone R-1820-86 radial piston Engine. Horsepower: 1,425 hp., at sea level with auxiliary supercharger. Dimensions:Wing Span: 40.1. Length: 33 ft., Height: 12.8 ft., Weight Empty: 6,424 lbs. Maximum Speed: 343 mph Service Ceiling: 35,500 ft.”

October 6, 2016 | Categories: Uncategorized | Tags: aircraft photography, airplane photographer, Hasselblad, HasselbladBron, magazine photographer, Palm Springs, Palm Springs Air Museum, Palm Springs photographer, T-28, T-28 trainer, T-28 Trojan, travel photographer, Visit Palm Springs | 2 Comments
I was at the Palm Springs Air Museum the other day and all the talk is the excitement of flying again for this season! This is a flying museum along with all kinds of great programs. You can watch historic aircraft take to the skies, sit in cockpits and see incredible one of a kind programs. Yes and you can fly too! Check it all out on the Palm Springs Air Museum website here at http://palmspringsairmuseum.org
And you will see me there with my favorite Hasselblad cameras. Hasselblad cameras were the choice for NASA taking into Space and to the Moon. So my first choice too!

October 5, 2016 | Categories: Uncategorized | Tags: air museum, aircraft photographer, aircraft photography, Hasselblad, HasselbladBron, Naval Aviation, Navy Trainer, Palm Springs Air Museum, Palm Springs photographer, T-28, T-28 Trojan, Visit Palm Springs | 2 Comments
“I’m not going to move until I get your attention” says Maria Bertrand. You got it Maria!
Photo shoot notes… Superb makeup and hair styling by Blanche LeBeau. Hasselblad digital camera system and Broncolor lighting. Only the best!

October 3, 2016 | Categories: Uncategorized | Tags: Broncolor, commercial model, fashion model, fashion photography, fitness lifestyle, fitness model, fitness photographer, Hasselblad, HasselbladBron, magazine photographer, model photography, Palm Springs photographer, photo shoot, Vegan Beauty, yoga lifestyle | Leave a comment
Wonderful to see, hard to describe. A photograph that shows the movement from start to finish. The wonderful professional Ballet Model Viktoria.
Photo shoot notes… Makeup and Hair Styling by Natalie Lyle. Hasselblad digital camera system. Broncolor lighting with the Move 1200L pack and Para 133 reflector. Only the best!

October 1, 2016 | Categories: Uncategorized | Tags: art photography, ballet, ballet dancer, ballet model, ballet movement, Broncolor, dancer, dancer model, Hasselblad, HasselbladBron, model photo shoot, model photographer, Move 1200L, Palm Springs photographer, Para 133 | Leave a comment
“Every pose she does is a work of art” said Natalie Lyle who did the wonderful makeup and hair styling yesterday for our photo shoot. The incredible ballet dance model Viktoria. Extensively published and world traveling, I am more than thrilled to have her in front of my camera. Originally from Austria and having danced on the stage of the Vienna Opera House, I am without words to describe seeing her work. So I will let the photographs speak for themselves.
Shoot notes… Hasselblad digital camera system. Broncolor lighting with the Broncolor Para 133 reflector. Only the best!

September 29, 2016 | Categories: Uncategorized | Tags: art model, art photogrpahy, ballet, ballet dancer, ballet model, Broncolor, dance, dance model, Hasselblad, HasselbladBron, magazine photographer, Palm Springs photographer, Para 133, posing art | Leave a comment
Only a few minutes into Autumn and I am already looking back at Summer. I can’t help it, I had such wonderful models in my pool for photo shoots like the breathtaking Noel VanBrocklin.
Shoot Notes… The wonderful makeup and hair styling by Blanche LeBeau. Hasselblad digital camera system. Lighting by Broncolor. Only the best!

September 22, 2016 | Categories: Uncategorized | Tags: #PornoChic, ad photography, advertising photographer, advertising photography, Broncolor, fashion model, fashion nude photography, fashion photographer, fashion photography, Hasselblad, HasselbladBron, magazine photographer, model photographer, nude editorial, nude fashion, Palm Springs, Palm Springs photographer, photo shoot, Porno Chic | 2 Comments
This is not Fall flowers, this is Amber Flowers and she is just perfect. And wardrobe styling by Amber as well. She is so good!
Shoot notes… Hasselblad digital camera system. Broncolor lighting with the Broncolor Move 1200L pack and one strobe head in the Broncolor Para 133 reflector. Only the best!

September 21, 2016 | Categories: Uncategorized | Tags: #PornoChic, ad photography, advertising photographer, advertising photography, Broncolor, fashion model, fashion nude, fashion nude photography, fashion photographer, fashion photography, Hasselblad, HasselbladBron, magazine photographer, nude fashion, Palm Springs photographer, Para 133, photo shoot, Porno Chic, wardrobe styling | Leave a comment
When Hasselblad needed a model for the demo at Samys Camera, I sent them my latest great model, Noel VanBrocklin. Who better to show off the new 100mpx camera and the latest Hasselblad X1D! Of course Broncolor lighting with a Para 88 and Siros L. Perfect!

September 17, 2016 | Categories: Uncategorized | Tags: Broncolor, Hasselblad, Hasselblad demo, Hasselblad X1D, HasselbladBron, photo friday, Samys Camera | Leave a comment
Fun shooting behind the scenes photos with instant film cameras. This one with the Fujifilm Instax. Of course no one really cares because I know you are staring at the magnificent Noel VanBrocklin. Model, actress and the stunning creature in the blue lagoon of my pool. Shoot notes… lighting is a Broncolor Move 1200L and Broncolor beauty dish. The actual shoot with a Hasselblad digital camera system. Often overlooked, the stand and boom are Matthews Studio Equipment. Wonderful and sexy makeup and hair styling by Blanche LeBeau.

September 13, 2016 | Categories: Uncategorized | Tags: #PornoChic, actress photographer, ad photography, advertising photographer, advertising photography, behind the scenes, Broncolor, editorial photographer, editorial photography, famousbtsmag, fashion model, fashion nude, fashion nude photography, fashion photographer, fashion photography, Fujifilm Instax, Hasselblad, HasselbladBron, Instax, iso1200, magazine photographer, model photographer, nude editorial, nude fashion, nude model, Palm Springs photographer, photo shoot, Porno Chic | 2 Comments
The ever so gorgeous Maria Bertrand, often in front of my camera. And my friend! I am so lucky that so very many of the beautiful women and good looking guys I photograph become and remain my friends.
One of my buddies was walking around an event with me a few months ago. He said, looking around at the crowd… “None of these people look like the people you photograph”. Very true! Nothing wrong with it but the thought stayed with me. I do indeed work and live in a different world than many. Just different. I guess I did recognize that some time back when I named the portfolios on my Website as “My World”.
So maybe visit the “My World’s” on my Website at SecondFocus.com. Maria Bertrand is certainly there. Some of you too are there. And there will be more, changing it soon! Thanks!
Shoot notes… Maria Bertrand photographed by me. Makeup and Hair Styling by the Estee Lauder featured Blanche LeBeau. Hasselblad digital camera system. Broncolor lighting. Only the best!

September 7, 2016 | Categories: Uncategorized | Tags: ad photography, advertising photographer, advertising photography, bodybuilding photographer, bodybuilding photography, Broncolor, editorial photographer, editorial photography, fashion model, fashion photographer, fitness lifestyle, fitness photographer, fitness photography, Hasselblad, HasselbladBron, magazine photographer, model photographer, Palm Springs, Palm Springs photographer, photo shoot | 2 Comments
It was not John Black‘s first photo shoot. He has actually been getting some good modeling jobs. But it was his first photo shoot with me. First photo shoots are important because it gets you into a mindset so you know how each other works. Then when I have an assigned or commissioned shoot, I can cast or recommend you with confidence. So John is now up at the top of my list. Shoot notes… Photographed here in Palm Springs. Hasselblad digital camera system and Broncolor lighting. Only the best!

September 6, 2016 | Categories: Uncategorized | Tags: ad photography, advertising photographer, bodybuilding photographer, Broncolor, commercial model, editorial photographer, editorial photography, fashion photographer, fashion photography, fitness lifestyle, fitness model, fitness photographer, fitness photography, Hasselblad, HasselbladBron, magazine photographer, male model, model photographer, Palm Springs, Palm Springs photographer, photo shoot | 2 Comments
I have good friends who specialize in action sports and sports portraits, really good photographers. So I thought I would work on my skills shooting sports portraits too. Here is my idea of a bicycling sports portrait. My model Aristodeme photographed with my Hasselblad digital camera system. Works for me!

September 2, 2016 | Categories: Uncategorized | Tags: #PornoChic, ad photography, advertising photographer, advertising photography, editorial photography, fashion model, fashion nude photography, fashion photographer, fashion photography, Hasselblad, HasselbladBron, magazine photographer, model photographer, nude fashion, nude portrait, nude posts portrait, Palm Springs photographer, photo shoot, Porno Chic, sports portraits | Leave a comment
Model Amber Flowers is not only beautiful but so very talented. When I release some of the other photographs from our shoot, you will see how tremendously creative she is with wardrobe, her looks and shoot ideas. And I will hear this over and over after posting this photograph, because that is what happened on the last photos I posted of her… “She is so beautiful”.
Shoot notes… Hasselblad digital camera system. Broncolor lighting with the Para 133 reflector and Move 1200L pack. Only the best!

August 31, 2016 | Categories: Uncategorized | Tags: #PornoChic, ad photography, advertising photographer, advertising photography, Broncolor, fashion model, fashion nude, fashion nude photography, fashion photographer, Hasselblad, HasselbladBron, magazine photographer, model photographer, Palm Springs photographer, photo shoot, Porno Chic | Leave a comment
After posting photographs from my shoot with model John Black the other day, all I have been hearing is…. more please! Shoot notes… Hasselblad digital camera system and Broncolor lighting. Thanks!

August 24, 2016 | Categories: Uncategorized | Tags: ad photography, advertising photographer, advertising photography, Broncolor, editorial photographer, editorial photography, fashion photographer, fitness model, fitness photographer, Hasselblad, HasselbladBron, magazine photographer, male model, model photographer, Palm Springs photographer, photo shoot | Leave a comment
Noel VanBrocklin almost like a self illuminated being in the darkness. Makeup and Hair Styling by Blanche LeBeau. Shoot notes… Hasselblad digital camera system and Broncolor lighting.

August 23, 2016 | Categories: Uncategorized | Tags: #PornoChic, ad photography, advertising photographer, advertising photography, Broncolor, fashion model, fashion nude, fashion nude photography, fashion photographer, fashion photography, Hasselblad, HasselbladBron, magazine photographer, model photographer, nude editorial, nude fashion, nude fashion photography, nude model, nude photography, Palm Springs photographer, photo shoot, Porno Chic | 2 Comments
I had been looking for a good looking guy to cast for a very sexy fashion editorial type shoot with a top professional woman model. So I sent her a photo of John Black after our photo shoot yesterday to see what she thought of him. The answer… “Holy Hell! Andddd when does he want to shoot? :)”. That is just too good!
That was my first time shooting with John. I expect there will be more. By the way, he is 6ft-2 and 23 years old, in case you wanted to know. He has been represented by an agency and has actually been doing good with print work, commercials and runway. Our photo shoot was in my pool in Palm Springs. A Hasselblad digital camera system and Broncolor lighting. Only the best!


August 22, 2016 | Categories: Uncategorized | Tags: ad photography, advertising photographer, Broncolor, editorial photographer, editorial photography, fashion model, fashion photographer, fashion photography, fitness lifestyle, fitness model, fitness photographer, fitness photography, Hasselblad, HasselbladBron, magazine photographer, male model, model photographer, Palm Springs photographer, photo shoot, poolside | Leave a comment
The news reports from the huge Bluecut Fire are nothing but sad. Also sad is the loss of the Summit Inn, a roadside Route 66 stop with it’s roots going back to 1928. Myself and friends stopped there just back in November on one of our photo excursions. Reminds me to get out and see more of the world, even when it is close by.

Summit Inn on November 14, 2015
August 17, 2016 | Categories: Uncategorized | Tags: Bluecut Fire, Hasselblad, photo excursion, Route 66, Summit Inn, travel photography | 2 Comments
Model Aristodeme flashing her shadow. Shoot notes… Hasselblad digital camera system. Broncolor lighting with the Broncolor Para 133 reflector.

August 12, 2016 | Categories: Uncategorized | Tags: #PornoChic, ad photography, advertising photographer, Broncolor, editorial photography, fashion model, fashion photographer, fashion photography, Hasselblad, HasselbladBron, magazine photographer, model photographer, nude fashion, nude fashion photography, nude model, Palm Springs photographer, Para 133, photo shoot, Porno Chic | Leave a comment
My preference of Noel, not Christmas, actress and model Noel VanBrocklin. So very fun in a photo shoot! Looking forward to seeing her again soon in front of my camera. Makeup and Hair Styling by Estee Lauder’s world traveling Blanche LeBeau. Shoot notes… Hasselblad digital camera system, Broncolor lighting with the Broncolor Para 133 reflector. Only the best! Thanks!

August 11, 2016 | Categories: Uncategorized | Tags: #PornoChic, actor photography, actress, actress photography, ad photography, advertising photographer, advertising photography, Broncolor, Broncolor Para, edgy fashion, edgy lifestyle, editorial photography, fashion model, fashion photographer, fashion photography, Hasselblad, HasselbladBron, magazine photographer, model photographer, nude editorial, nude fashion, nude fashion photography, nude model, nude photography, Palm Springs photographer, Para 133, photo shoot, Porno Chic | Leave a comment
If you read the bodybuilding and fitness magazines, visit the most popular websites, you have seen my photographs. All around the world, magazine features, advertising, brochures, billboards, bus wraps, 4 story high banners on the sides of buildings.
You work hard in the gym to get ahead and be your best like my buddy Travis Ely. You are spending your money for your ads to build your business. You are spending money to build features for your magazines or websites.
Talk to me about doing your photography. Send me an e-mail to Ian@SecondFocus.com. Also if you are going to be there, I will be at the Anaheim FitExpo on Saturday August 27th. Send me a note and we can meet and chat. Thanks!
Travis Ely photographed at Palm Springs Fitness Center by me with a Hasselblad digital camera system. Only the best!

August 9, 2016 | Categories: Uncategorized | Tags: advertising photographer, advertising photography, bodybuilder, bodybuilding, bodybuilding photographer, bodybuilding photography, editorial photographer, editorial photography, fitness lifestyle, fitness model, fitness photographer, fitness photography, gym, Hasselblad, HasselbladBron, magazine photographer, model photographer, Palm Springs photographer, photo shoot | Leave a comment
“See Through” with model Nova. Shoot notes… Hasselblad digital camera system. Broncolor lighting with the Para 133 and Broncolor 1200L Move pack.

August 6, 2016 | Categories: Uncategorized | Tags: #PornoChic, ad photography, advertising photographer, Broncolor, edgy fashion, editorial photography, fashion editorial, fashion model, fashion photographer, fashion photography, glamour, Hasselblad, HasselbladBron, magazine photographer, model photographer, nude editorial, nude fashion, nude fashion photography, Palm Springs photographer, Para 133, photo shoot, Porno Chic | Leave a comment
A natural as in so easy for her to be in front of the camera. Model Amber Flowers in the bright Palm Springs sun. Shoot notes… Hasselblad digital camera system. Lighting by sunlight.

August 3, 2016 | Categories: Uncategorized | Tags: #PornoChic, ad photography, advertising photographer, advertising photography, edgy lifestyle, editorial photography, fashion photographer, Hasselblad, HasselbladBron, magazine photographer, model photographer, nude fashion photography, Palm Springs, Palm Springs photographer, photo shoot, Porno Chic | Leave a comment
Model and actress, Noel VanBrocklin posing for my camera. She said “let me try this”. I said “That Works!”. My camera, Hasselblad digital, lighting by Broncolor. Wonderful Makeup and Hair Styling by Blanche LeBeau. Perfect!

August 1, 2016 | Categories: Uncategorized | Tags: #PornoChic, actress, ad photography, advertising photographer, advertising photography, Broncolor, editorial photographer, editorial photography, fashion nude photography, fashion photographer, Hasselblad, HasselbladBron, model photographer, nude actress, nude fashion, nude model, nude photo shoot, Palm Springs photographer, photo shoot, Porno Chic | 2 Comments