Always Special!
I always try to make photo shoots something special. The locations here in Palm Springs sure help out. With Chris Polityka and my Hasselblad camera. Only the best! Thank You Chris, you looked outstanding!
Blindfold & Shadow
If you are blindfolded and nude, is your shadow also blindfolded and nude?
Model Aristodeme in our photo shoot. Photographed with Hasselblad digital and Broncolor lighting. Only the best!
Aristodeme in Blindfold and Shadow. Photograph by Ian L. Sitren
Naked Home Furnishings
This is my idea of photographing home furnishings. Makes me want to buy those chairs! I think an entire home furnishing designer line or catalog photographed by me like this would be much better than what you usually see. Don’t you!
Photographed by me with a Hasselblad digital camera. Broncolor lighting with a Broncolor Para 133 reflector on a Scoro pack. That is for you photographer type people. Only the best!
Look Into The Light
Never doubt for one moment the “Professional” part of “Professional Model”. One of the first things she said to me: “I love the fabulous lighting”. A Professional Model who has been photographed around the world, appeared on the most well known magazine covers and magazine features and is much in demand. The other comment she made to me during our photo shoot; “Is that a Hasselblad DIGITAL camera? Wow!” And yes the lighting is Broncolor with their Para 133 Reflector. And yes the camera is Hasselblad digital. Only the best!
Photographed on Hasselblad Digital. Lighting by Broncolor with a Broncolor Para 133 Reflector. Only the best.
More Posing Fun…
Some more posing fun from my photo shoot the other day. Watch for my best assistant walking in on the left to make sure everything is going OK. The actual photo shoot on a Hasselblad digital camera. Lighting with a broncolor Para 133 reflector and a broncolor Scoro pack.
It’s All About…
It’s all about the shoes. Or maybe it is all about the jacket from St. John Knits. Perhaps it is all about the superb lighting by Broncolor or the incredible image quality from the Hasselblad digital camera. Well actually we are all looking at her. That works!
The Fit Life Journey
More from our photo shoot with Chris Polityka. Photographs that show that you really can work out in the gym as part of your fitness journey and have fun through your whole life. I like this! Thanks to Power of Fitness gym in Palm Desert for sharing their great gym with us. Thanks to Hassleblad digital and broncolor lighting. Only the best!
It Happens Above The Ears!
I really like this photograph of Chris Polityka we did at the Power Of Fitness gym the other day. It shows what I have been saying for years and what Chris promotes as well. If you want to be healthy, look good, be fit, it happens above your ears. Listen to these stupid talk show diets or go into the gym and just pretend that you know what you are doing and you will just stay fat and look the fool why you are at it. So seek out people like Chris who know what they are doing, go to a real gym and get some help like at Power of Fitness, and continue your journey above your ears. That is how you do it!
Chris Polityka at Power of Fitness gym. Photography by Ian L. Sitren. Photographed on Hasselblad. Lighting by broncolor. Only the best!
Over 40 Fit & Healthy
Chris Polityka told me that he wanted people to see that with good nutrition and exercise that is just good fun, after 40, you can look good and live healthy. That’s his business at MacrosEdge and I would suggest you check it out. From what I can see from our all day photo shoot, Chris has succeeded!
Chris Polityka photographed by Ian L. Sitren on Hasselblad digital. Only the best!
Loving My New Biz Cards
I am really loving my new biz cards, big time! Any question about what I do lol? The camera is Hasselblad, only the best! The cards by Moo.com, triple thick with a red seam center around the edges. Designed entirely by my good buddy Dennis Johnson. I am going to say the best biz card I have ever had in my many years! If you want me to send you a couple, just send me a note with your address to SecondFocus@mac.com. They are really cool!
On The Go!
What better than to be on the go! Good that I can get my models to carry something to help out. Good that I carry the camera to capture the moment!
Model Aristodeme Photographed On Hasselblad. Only The Best!
Los Angeles Coming Up
The FitExpo is coming up in Los Angeles on the 23rd & 24th… I will be there and also at Photo L.A. that week. So if you would like to meet and discuss photo shoot for your magazine, advertising, or for yourself, please let me know ASAP. Send me an e-mail to SecondFocus@mac.com. Thanks!
This photo is from an event I was at some time back, “Shoot L.A” sponsored by Hasselblad and Bron Imaging Group at Smashbox Studios. It was very cool! Somewhat part of the reason I now shot with Hasselblad medium format digital and Bron lighting.
A Difference You Can See
A close up from the photograph in the corner of model Kristen Dugas. Photographed by me just recently with a Hasselblad H5D-50c camera and Broncolor lighting with the Broncolor Para 133 reflector. This was during the Hasselblad Bron ProSolutions Tour at Edge Studios in Los Angeles.
Now look at the details of her beautiful face. Look at the detail in just the pupil of her eye, the pure and perfect colors, the real life skin tone and hair color. Look at the color and detail of her lips. This is what a photograph looks like when it is shot right and especially with such amazing camera and lighting equipment.
So very many of you are showing photographs that are so terribly bad. I know you shot with a part time photographer who says he is a pro, but it is to your detriment. No matter how many “Likes” you might happen to get because the photographer had you bend over in some juvenile sexual imagination of a pose. It is just that nobody ever showed you what is good and what is not. It does not serve you well if you are a model or fitness model trying to build your career when you have these photographs with your completely flattened out skin that looks like plastic and more bright orange than anything else. It does not serve you well when the bikini you are wearing looks brown and your clothing sponsor sent you a green one. It does not serve you well when your white shirt looks like just a big bright white out area when here should be lace visible or fine fabric. It does not serve you well when you actually look at the photo and it is just plain out of focus! We see so much bad photography that it has become the normal.
I could go on and on but feel free to send me any questions or inquiries you might have to my e-mail at SecondFocus@mac.com. Whether you are a model or an advertiser or a magazine or otherwise depend on quality photography I just want to see you do better. And I can do that!
Another From The ProSolutions Tour
Another photograph from the Hasselblad Bron ProSolutions Tour at Edge Studios in Los Angeles the other day. Model Kristen Dugas looks incredible in this shot I did with a Hasselblad H5D-50c camera with a Hasselblad HC 100mm lens. The lighting was a Broncolor pack and head with the Broncolor Para 133 reflector. Truly amazing lighting and the skin tones and colors are perfect. Then there is the sharpness of details and an almost three dimensional feel to the photograph. I am very happy I am shooting Hasselblad and very impressed with Broncolor! 
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