An Office Day For Me
One of my typical days in the office. Here with bodybuilders Grant Pieterse, Jake Sawyer and Xavisus Gayden. I wonder how many times and for how long I made them hold that bicep curl.
Bodybuilders Grant Pieterse, Jake Sawyer and Xavisus Gayden at Power of Fitness.
Forget The Rain!
Nothing better than Randalene Sergent in front of my cameras from one of our photo shoots to make me forget the rain from the last two days. You can be in front of my cameras too. I am also available for all types of photo shoots for magazines and advertising from fitness to fashion, bodybuilding to travel and more. By the way, I will be in Los Angeles for a few days this month for the FitExpo. Send me an e-mail to SecondFocus@mac.com and we can chat. Thanks!
Randalene Sergent in our photo shoot. Makeup and Hair Styling by Natalie Lyle.
Her Inner Warrior
Excitement, beauty and power. Description that fits my photo shoot with Stacey Naito. Always more on my Website at SecondFocus.com.
Stacey Naito featured on my website. Makeup and Hairstyling by Blanche LeBeau.
Also From A January 3rd
January 3, 2012… Starting out the New Year searching for words… “Magnificent Creature” crosses my mind! Ava Cowan from a photo shoot we did as she was first becoming known to everyone. Ava has gone on to be one of the most pre-eminent and respected women in the world of bodybuilding and fitness.
You see Ava in almost every magazine every month, she is hugely popular and deservedly so. Much more than just a great body built in the gym, she is a personality of tenaciousness that we can all admire. In only eight weeks from now you will next be seeing her on stage at the Arnold. Ava Cowan!
My Idea Of Festive
I was thinking the red tires are very Christmas looking. Maria Yvonne Bertrand is always very festive. And she is not guilty! Makeup and Hair Styling for our photo shoot by Santa’s first choice for helper, Natalie Lyle.
Starting The Look Back
Looking back is especially fun when you are watching Cara Basso look back. It is that time when I start looking back on the year and thinking about the upcoming year.
2016 will find me back at Muscle Beach and at the Palm Springs Air Museum. Photo shoots will find me on locations and in studios doing fitness, fashion, muscles, great faces and good looking bodies. I also expect to be going out on a motion picture or two somewhere around the country or abroad.
I do expect to explore some new shooting and concepts. So if you think you might like to chat about being in front of my camera, behind the scenes, or have me shoot your magazines features or advertising or some kind of project, please send me a note. My e-mail is SecondFocus@mac.com and it would be great to discuss your ideas and the New Year. Thank You!
High Speed Bearcat
A Grumman F8F-2 Bearcat coming down the runway at the Palm Springs Air Museum at somewhere around 275-300 mph. The last Bearcat was delivered in 1949 and is a 2100hp 425 mph beast of an airplane. An interesting fact is the outer 3 ft of wing was designed to break off under high stress saving the aircraft from catastrophic failure. You have to go visit the Palm Springs Air Museum! So very interesting and so very fun!
Photographed with FujiFilm X-Series cameras and lenses.
Santa… I Can Explain
Suddenly I am liking this time of year! Wish I were Santa so I could hear what Maria Bertrand has to tell him. From our Holiday photo shoot. And Makeup and Hair styling by my Elf, Natalie Lyle.
Operation Santa Claus
Yesterday Santa arrived at the Palm Springs Air Museum and even brought Mrs. Claus along to meet all the kids. Actually “Operation Santa Claus” started during the Berlin Airlift in 1948. The Soviet Union had blocked access to Western Sectors of Berlin cutting off food and supplies to the population. The Western Allies began an airlift of supplies with over 200,000 flights in just one year alone.
Then on December 20, 1948 “Operation Santa Claus” flew Christmas gifts to 10,000 Berlin children. The C-47 aircraft like this one was one of the primary aircraft used to bring supplies to the people of Berlin. The Palm Springs Air Museum is very proud to continue this tradition of bringing Santa Claus to the kids, traveling on an original C-47 aircraft.
Santa waving to the crowd arriving at the Palm Springs Air Museum
Santa arriving at the Palm Springs Air Museum
Santa and Mrs. Claus arriving at the Palm Springs Air Museum
That moment when you have to decide what Santa should bring you.
It really is snow at the Palm Springs Air Museum.
Looking Good Anywhere
When you work out you can look good anywhere. Like even when Jake Sawyer is just sitting on the hood of a junked car. That is why I don’t just do my bodybuilding and fitness photo shoots in the gym.
One A Day
I could post one great photograph of Sasha Brown everyday from this photo shoot with her and have enough photos for a year. Sasha looked just too incredible for words. And we had just the best time doing this photo shoot around the Salton Sea. Just too good!
No Special Reason Required
I have no special reason to post a photograph of Ashley Owens Gulina from one of our photo shoots other than she is one of the most stunningly beautiful women I have ever had in front of my cameras. The superb Makeup and Hair Styling by the wonderful Natalie Lyle.
Nobody Does It Like Me!
Nobody shoots photographs like I do in Palm Springs… Nobody! Not even close! Ok it does help that I have the likes of the gorgeous Sherry Goggin in front of my cameras. But you get the idea I am sure!
December is a great month for shooting out here, the weather is great. Although we do have something like 350 days of Sun during the year. So whether it is your magazine features, fashion stories, advertising or maybe your own portfolio. From shoe fashions on beautiful women to fast moving airplanes or even a travel story. Just send me a note to SecondFocus@mac.com and we can chat about it.
Note that I shoot nothing but the finest of equipment. Hasselblad medium format digital and Broncolor lighting. For more portability and faster action I am now shooting the superb FujiFilm X-Series cameras and lenses.
I also have the finest makeup artists available and all kinds of shoot locations from desert to gyms. Just let me know and we can talk about it. And again, my e-mail is SecondFocus@mac.com. Look forward to hearing from you soon! Thanks!
The Power Of No!
In follow up to my post below about getting paid for your work and not working for free or cheap. This is a quote from top model Patti Hansen from 1975. It appears in the book “Arthur Elgort, The Big Picture“. A photo essay of this most famous and respected of photographers. Sometimes you just have to say No!
$75 Mostly Naked Booth Babe, Is That You?
I have talked with so many of you about my opinion of working for cheap or free as models for supplement ads or magazine features and more. Basically if someone is making money using you, then you should be paid. And not in $50 of supplements or standing around mostly naked for $75 as some booth babe all day. A company making like $40 million a year can afford to pay you. Time to just say NO! This is what top models are making for the last year per Forbes Magazine 2015. Yes they are at the very top but hey, this is a very very long way from free. In between would be much better for most of you I would guess. If you want to chat about it, just send me message and I will try to help you out. My E-Mail is SecondFocus@mac.com
A CPA To Keep You Afloat
My idea of a CPA! My buddy Greg Barton know his business and is smart enough not to be uptight about it LOL! Great guy, great fun and the go to CPA for sure! His firm has also been named as one of “Intuit’s Top 20 Firms of the Future”. Is that too cool or what! From our photo shoot. Thanks!
The Mask Behind The Shoes
The masked woman behind my photographs for Shoe Envy, Maria Bertrand. In front of one of the mesmerizing unique art works by Emma Ferreira. I love the Shoe Envy tag line… “Because Finding The Perfect Pair Should Be Easier Than Finding Your Perfect Date”. Shoe Envy from Envy Inc., “The Data Platform For The Fashion Industry”. The Booties and Poncho courtesy Skingraft. Art and Mask and Studio courtesy of Emma Ferreira. Thank You!
Photographed on Hasselblad digital and Broncolor lighting. My choice for superb detail and accurate colors. Only the best.
El Día de Muertos Year Round!
El Día de Muertos never looked so good as it does with Natalie Lyle. Makes me look forward to it year round! The Makeup and Hair Styling done by Natalie as well as the wardrobe and body! I just managed to get the lighting in the right place and push the button on the camera. Thanks!
Legs, Shoes, And Envy
I love the photographs we did for Shoeenvy, so very fun! A few have been used so far and there are many more yet. These are the photographs used on the App. What does the App do? “We make shoe shopping convenient and even more fun.” And my favorite quote… “Shoeenvy – because finding the right pair of shoes should be easier than finding the right guy.” By the way, the parent company Envy creates “The Data Platform For The Fashion Industry”. Very cool and my photographs are on their website as well.
By the way, the photographs were shot on digital Hasselblad and the Move 1200L lighting system by broncolor. Nothing but the best producing the best possible details, accurate colors and skin tones.
Black Belt At Venice Beach
Alexandre Michel Franchini came all the way from Saint-Mihiel, France to stand on stage at Muscle Beach. Too much fun having him in front of my camera on the beach in the surf. Truly an amazing, talented and physically accomplished individual. And I must say, one nice guy with a superb sense of adventure. Photographed on only the best, Hasselblad.
Fly On In
The Flying Aviation Expo is here again in Palm Springs. About 5000 people here for it from just about everywhere. Here are a few photographs from yesterday. Great fun!
Palm Springs Photographs
As might be expected, I have a huge collection of amazingly unique and different photographs shot by me here in Palm Springs and around the area. People, places, landscapes, events, tourist spots, museums, restaurants, models, bodybuilders, fashion and more being added all the time. From anywhere from downtown Palm Springs to the Salton Sea and Joshua Tree, the entire region. My photographs have been featured in magazine travel features, advertising, fitness magazines and so much more here in the USA and around the world. Very soon I will be making these photographs available for immediate use and licensing in a searchable and viewable archive resource online. If you are the art director, photo editor, editor, publisher, public relations person or advertising creator please check back or send me an e-mail to SecondFocus@mac.com to be updated when these photographs will go live and available. I think you will all be very pleased with what you will be seeing. I am also available for your special assignments within the region and elsewhere of course. I must say that I am very excited about this and additionally I must say, Thank You!
Again, Too Good Not Too!
Natalie Lyle says I had already posted this photograph on all of my social media. OK more later, but I think this is worth posting again! She is so gorgeous! By the way, Makeup and Hair Styling by her! And the wardrobe styling.
What Am I Doing?
Editing some photographs from one of my shoots with best buddy Natalie Lyle. This is one of the behind the scenes photos. Anyone want to see any more?
SecondFocus Blog 