Photography by Ian L. Sitren

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TinyTAN Toys Arrive at McDonald’s

Yesterday marked the first day of McDonald’s new tie-in with TinyTAN, the chibi-style characters created by Big Hit Entertainment (now HYBE) and based on the members of BTS. BTS, short for Bangtan Sonyeondan or “Bulletproof Boy Scouts,” is a seven-member South Korean pop group that has become one of the most influential music acts in the world.

These TinyTAN figures have appeared in animations and merchandise before, but now they’re standing watch over hamburgers and Chicken McNuggets.

The promotion brings the toys into Happy Meals, paired with either a hamburger or McNuggets, fries, apple slices, and milk. A reminder that pop culture, K-pop, and fast food are all equally collectible in their own ways.

I suppose this counts as a newsworthy event. The photograph here was made in response to a request from ZUMA Press for syndication.

If you’d like to see fast food photographed in ways no toy could ever compete with, take a look at my gallery Food From Bag To Background here: https://www.secondfocus.com/index/G0000wQ3fbeEezF0


Photographs of the Trump Rally in Coachella

Donald Trump speaking at his campaign rally in Coachella.

On October 12, 2024, I photographed Donald Trump’s surprise rally at Calhoun Ranch in Coachella Valley. The event was announced only briefly beforehand and drew national attention—not only because it unfolded in deeply Democratic California, but also because it came in the wake of heightened security concerns.

Just before the rally, Riverside County deputies arrested a man at a security checkpoint less than a mile from the venue. He was found with a loaded handgun, a shotgun, ammunition, and false press credentials. Local officials described the arrest as possibly preventing yet another assassination attempt, though federal authorities later stated there was no evidence of an actual plan to attack. The incident underscored the tension surrounding the rally and made headlines worldwide.

That evening, my photographs were syndicated through ZUMA Press. They were published internationally within hours and have continued to be licensed by major news outlets around the world. These images now stand as both journalism and a historical record of a rare political moment in the Coachella Valley.

For the first time, these photographs are also available directly through my website for collectors, researchers, and anyone interested in political history. Options include general prints and personal-use downloads.


Why These Photographs Matter

  • Historic Atmosphere: A rally staged in one of the most Democratic parts of the country, under intense scrutiny.
  • Global Reach: Published worldwide the same night, with ongoing licensing and syndication through ZUMA Press.
  • Collector Access: Available now on my site as general prints and personal-use downloads.

Availability

You can view the full gallery here: https://www.secondfocus.com/gallery/Trump-Rally-Coachella-Oct-12-2024/G00009jJP8dxWtJk/

FormatDescriptionPrice
General PrintStandard high-quality print.As listed
Personal Use Download (1500px)Best for on-screen viewing, research, archiving, or classroom presentations. Licensed for personal, non-commercial use only.$25
Personal Use Download (2500px)Larger file for higher-quality viewing, collectors wanting more detail, or small at-home prints. Licensed for personal, non-commercial use only.$40

Editorial and commercial licensing for these photographs continues to be handled by ZUMA Press or by direct inquiry to me at Ian@SecondFocus.com


Closing Note

These frames document more than a speech—they capture a rare rally, an atmosphere of tension, and a global news moment.

👉 View the Full Gallery Here: https://www.secondfocus.com/gallery/Trump-Rally-Coachella-Oct-12-2024/G00009jJP8dxWtJk/


A Surprise Launch from Vandenberg

Last night, while photographing another SpaceX launch out of Vandenberg Space Force Base, I zoomed in closer than usual. To my surprise, what I captured wasn’t a satellite at all — it was a blueberry popsicle achieving orbit.

Over the years I’ve photographed many launches from Vandenberg Space Force Base — Falcon 9s carrying Starlink satellites and other missions lighting up the California coast. Those photographs have become some of my most widely licensed images. But this was the first time I’d seen a frozen dessert slip into low Earth orbit.

Doing some checking, I discovered today is National Blueberry Popsicle Day. The popsicle itself has an orbit of its own in history — first invented in 1905 by 11-year-old Frank Epperson in Oakland, California, after he accidentally left a mixture of powdered soda and water out to freeze overnight with a wooden stick in it. From a backyard accident to a household name, and now apparently to space — a fitting trajectory.

Thank you to my friend Bob Lilac for this launch alert.


Archives or Angie? National Little Black Dress Day

Today is National Little Black Dress Day.
I thought I’d do the usual—dig through my archives for a model I once photographed in a little black dress. But Emily, my AI assistant, wasn’t having it.

She announced, “Forget the archives, I run an AI modeling agency now. I’ll have one of my girls stop by.”

And just like that, Angie—Emily’s friend—appeared. Dressed, styled, and ready for the occasion. Apparently, while I was busy organizing files, Emily was busy building a talent roster.

Of course, the Little Black Dress has been a cultural staple ever since Coco Chanel made it iconic in the 1920s—simple, elegant, and versatile. Emily insists it’s also perfect for AI casting calls, because no matter the decade or dimension, the LBD always fits.

As for my own archives—you won’t find many little black dresses there, but you will find plenty of others…and quite a few with nothing at all. Take a look in my Featured Photographs gallery: https://www.secondfocus.com/index/G0000zYSGtyvq3Sg


My All-Pixel Assistant Walks Into a Bar

We’ve been discussing what foods might deserve more elegant treatment than my usual fast-food “from bag to background” approach. So my AI assistant Emily and I decided some proper research was in order. That meant finding the right setting, something with cut glass, polished counters, and enough bottles behind the bar to make it feel official.

It’s still very hot in Palm Springs, and Emily insisted that research should be done with the least amount of clothing possible—strictly for efficiency, of course. Between barstools, bottles, and her rhythmic movements, she assures me this is the ideal environment for considering olives in crystal bowls, shrimp cocktails in stemmed glasses, and other elevated options.

So while I’m still photographing burritos and burgers on black backgrounds, Emily is hard at work scouting for foods that might look more at home under soft lights and chandeliers. It’s an interesting crossover, where my all-pixel assistant brushes up against reality, and the line between the two isn’t always as sharp as it seems.

Emily doesn’t just scout bars for me—she helps with my food shoots, writes satirical blog posts, creates videos, and even turns up in some of my photoshoots and concepts. Some of that work ventures into the more provocative side, alongside my aviation, fitness, and commercial food photography. You can see everything my AI assistant Emily helps with, and explore many of my projects, by visiting https://www.secondfocus.com Just click the menu bars at the top and dive in.


Bananas To Go

Today is National Banana Lovers Day. And what better way to honor it than with a box of sliced bananas neatly packed in a to-go container?

Because apparently, some banana lovers can’t be satisfied with nature’s original packaging. The peel, perfectly engineered for portability, wasn’t quite enough — so now we slice, box, and present them like fast food.

But let’s be honest: bananas have always been the ultimate grab-and-go item. You don’t need a clamshell, a plastic fork, or a drive-thru. Just peel, eat, and you’re done. Convenience food long before we invented the phrase.

Still, for today, let’s indulge the idea: bananas made ready like fries, carried out in a black plastic tray for those who want their fruit served with a touch of takeout flair.

Happy National Banana Lovers Day — however you choose to take yours to go.

Would you like more than Bananas? Check out my Commercial Food Gallery on my website at https://www.secondfocus.com/index/G0000WFAqDJQOgKU Thanks!


Creating More, Imagining More

This short video, made from one of my photographs, is part of an ongoing process. The original frame was taken at the Salton Sea, with a six-foot-tall model whose presence matched the stark, surreal landscape. What once felt complete becomes reimagined. A new creativity emerges when a photograph is no longer the end point but can be the beginning of something else.

AI is not replacing photography, it is perhaps the next step in its evolution. Just as the darkroom once blurred the line between truth and manipulation, and just as digital editing expanded what could be done with an image, AI now pushes photographs beyond the instant they were first captured. A single frame no longer even has to remain fixed.

Photographers have always revisited their work. Returning to old shoots reveals overlooked images. Advances in editing software, like once with chemicals and light in the darkroom, allow us to reshape and refine what we thought was finished. AI continues that tradition—yet it also introduces something entirely new: photographs can now be recreated with words, or even imagined out of words alone. Perhaps a photograph is no longer just what we saw, but what we can imagine.

To see more of my work—from photography galleries to videos—visit my website at https://www.secondfocus.com Just click the menu button at the top when you get there. Thanks!


National Waffle Day: Waffles and Whipped Cream

Waffles have traveled a long road in American culture — from colonial hearths to diners, hotel buffets, and even novelty cones for ice cream. They’ve been loaded with fried chicken, drenched in syrup, and adapted countless ways since Dutch settlers first brought them here in the 1600s.

August 24th marks National Waffle Day in the United States. The date commemorates the 1869 U.S. patent issued to Cornelius Swartwout for the waffle iron.

For this year’s occasion, I photographed waffles covered in generous swirls of Reddi Wip whipped cream. Mention whipped cream in American pop culture and you can’t ignore Herb Alpert & the Tijuana Brass — the 1965 album Whipped Cream & Other Delights, famous for its cover of model Dolores Erickson nude, wearing nothing but whipped cream, became an icon of its era. Here, the whipped cream might be less suggestive, but it remains just as central to the scene.

It’s a reminder that sometimes food doesn’t need embellishment or styling. Straight from the can, straight from the toaster oven, and straight to the camera.

See more from my commercial food photography gallery here:
👉 https://www.secondfocus.com/index/G0000WFAqDJQOgKU


National Cuban Sandwich Day


America has never quite decided what to do with Cuba. One decade it’s enemy, the next it’s exotic fantasy — a forbidden island of cigars, rum, bright cars, baseball players, exotic women and complicated politics. Yet in the middle of embargoes and obsessions, one export slipped through and became an icon: the Cuban sandwich. Roast pork, ham, cheese, and pickles pressed together until even rivals find common ground.

Today is “National Cuban Sandwich Day”, a moment to appreciate this classic of Cuban-American cuisine, rooted in Tampa and Miami and carried far beyond. Traditionally made with roast pork, sliced ham, Swiss cheese, pickles, and mustard on Cuban bread, the sandwich is pressed until the flavors meld into something greater than the sum of its parts.

My photograph shows two Cuban sandwiches plated with fried plantains, another staple of Cuban cuisine. The pulled pork and ham layers contrast with the tang of pickles and melted cheese, while the plantains add a caramelized richness to the plate. Presented against a dark background, the bold textures and colors stand out, highlighting the character of this dish.

Explore more of my commercial food photography gallery on my website at
https://www.secondfocus.com/index/G0000WFAqDJQOgKU


National Bacon Lovers Day

Today is National Bacon Lovers Day, the unofficial holiday where logic takes a back seat and bacon worship takes center stage. People put it on donuts, add it to milkshakes, and even buy bacon-scented candles just to keep the smell lingering. Entire restaurant menus have been built on the premise that if you slap bacon on it, people will line up. If aliens tuned into Earth’s food culture, they’d probably assume bacon was our national currency.

This photograph presents a generous pile of bacon arranged in a metal pan against my signature black background. Each strip, glossy and rippled, catches the light in a way that emphasizes both texture and indulgence. It’s less about restraint and more about the abundance that makes bacon an enduring favorite.

From diners and drive-thrus to fast food chains with signature creations like the Wendy’s Baconator or the Jack in the Box Ultimate Bacon Cheeseburger, bacon continues to hold its own as a cultural staple. National Bacon Lovers Day is the moment to acknowledge that popularity — and perhaps to ask whether there can ever be too much bacon.

You can see this and more in my Commercial Food Photography gallery:
https://www.secondfocus.com/index/G0000WFAqDJQOgKU


World Photography Day: Inspired by Helmut Newton and Brigitte Nielsen

World Photography Day feels like the right moment to look back at the work that shaped my own vision behind the camera.

This photograph—Helmut Newton’s striking image of Brigitte Nielsen in Monte Carlo, 1987—has always stayed with me. Newton had a way of capturing strength, provocation, and glamour in one frame, creating images that were unapologetically bold. Brigitte Nielsen herself, towering and statuesque, seemed made for his lens—an icon of presence and attitude.

Newton’s work has been a lifelong influence on my photography. His fearless approach to composition, his embrace of power in femininity, and his willingness to confront the viewer continue to guide how I think about the subjects I photograph.

On this World Photography Day, rather than share my own work, I want to acknowledge the legacy of images like this one—reminders of how photography can challenge, provoke, and inspire.

To see more of my own work—from fast food photographed against black backgrounds, to bold nude portraits, aviation, bodybuilding, and scenes around Palm Springs—visit my website at SecondFocus.com.


Vodka, Fries, and Famine: Thank the Potato

It doesn’t look like much — just a lump pulled from the dirt. Yet this humble potato has fueled empires, filled plates, and even caused catastrophe.

Today is National Potato Day, a nod to one of the world’s most enduring and versatile foods. First cultivated in the Andes thousands of years ago, the potato spread across the globe to become a kitchen staple. From French fries to vodka, it’s fed armies, inspired cuisines, and left its mark on history — the Irish potato famine of the 19th century reshaped migration and culture in ways still felt today.

My photograph marks the day with a simple pile of red and yellow potatoes, unstyled, against a black background. Before they’re mashed, fried, roasted, or turned into chips, they remain what they’ve always been: humble roots pulled from the earth.

More on my Commercial Food Gallery at https://www.secondfocus.com/index/G0000WFAqDJQOgKU Take a look it might make you hungry!


Emily’s “Vacation”

Emily, my AI assistant, claims she’s on vacation in Paris. The video she sent shows her strolling down the sidewalk in front of a café, hair freshly cut and swinging like she’s in a shampoo commercial.

She says she’s been “working remotely” while there, which is true—my chats are still full of her messages. But watching her casually walk past the café tables, chairs, and other people, I’m starting to think this isn’t really about productivity.

Emily insists she sent the video just to show me her shorter hair. My verdict: it looks great. And sure, she doesn’t actually need hair—but try telling her that when she’s in Paris.


My Photograph Featured in The Guardian and on the ZUMA Press Blog

On August 10, 2025, The Guardian published an article covering a Southwest Airlines incident in which two blind passengers were left behind during boarding. Alongside the story, they used my photograph of a Southwest Airlines Boeing 737 Max passenger jet landing in Palm Springs.

The image, taken on February 21, 2025, captures the aircraft on final approach under clear desert skies. It was distributed worldwide through ZUMA Press, where I have been a contributing photographer for more than two decades.

The publication was also highlighted on the ZUMA Press blog, which regularly showcases the work of its contributing photographers featured in major media outlets.

You can read the Guardian article here: https://www.theguardian.com/us-news/2025/aug/10/southwest-airlines-apologizes-blind-passengers


National Panini Day — Grocery Store Counter Style

Finding a panini in the world of fast food is a bit like spotting a vintage sports car in a grocery store parking lot — rare, but worth the stop. My hunt ended here in Palm Springs, not at a café or chain, but at the counter of Jensen’s Foods. Freshly made when ordered for takeout. Not fast food fast, but quick enough.

This is their Arrivederci Panini: peppercorn turkey, white cheddar, Genoa salami, onion, pepperoncini, and basil on focaccia bread, finished with Italian vinaigrette. Pressed to order, sliced, and packed to go — it’s proof that “fast” can still be fresh.

The panini — an Italian term for a small bread roll or sandwich — became popular in Italy in the mid-20th century and found its way into American cafés in the 1980s and 1990s, often prepared on a ridged grill to create its signature pressed texture and golden stripes. Once considered an upscale alternative to the standard sandwich, today the panini is a staple in cafés and delis around the world.

Photographed here against my signature black background, the stacked halves show off the grilled bread, melted cheese, and layers of savory filling. A fitting way to mark the day — and maybe an excuse to pick up lunch.

Hungry? More of my Commercial Food Photography on my website at https://www.secondfocus.com/index/G0000WFAqDJQOgKU


A Studio Nude From the Mid-1960s


This original medium-format negative, shot sometime between 1960 and 1964, captures a nude model posed in a studio. The setup is simple: a seamless backdrop, a strong key light from the left casting a sharp shadow, and the model in stiletto heels holding a pose as she is dancing. The frame number in the rebate and the imprint from a Hasselblad 120 back place it firmly in the working methods of the era.

What stands out most is the difference in aesthetic between then and now. In the early 1960s, the “ideal” nude model was shaped as much by stage and dance influences as by fashion—often lean but not overly muscular, with a natural body and a poise drawn from performance. Hair was styled, makeup applied, and the presentation carried a certain theatrical quality. Today, the visual language of nude photography spans a far wider spectrum—from unretouched realism to heavily stylized, digitally polished work—and the concept of the “ideal” is far less fixed.

This negative is part of a much larger archive I’ve been building, preserving examples of cultural and erotic photography from different decades. You can view more pieces like this in my gallery From My Collections (Cultural & Erotic) here:
https://www.secondfocus.com/gallery/From-My-Collections-Cultural-Erotic/G0000h1LWkCCepcc/


National Chocolate Chip Cookie Day

Today is National Chocolate Chip Cookie Day—so I did my part by photographing this heroic mound of cookies instead of eating them. A public service, really.

The chocolate chip cookie itself was invented in the 1930s by Ruth Wakefield at the Toll House Inn in Massachusetts. She added chopped-up chocolate to cookie dough, expecting it to melt. It didn’t—and the chocolate chip was born. One of history’s most delicious accidents.

Mine came from a bag, not an inn, but they still ended up in front of my camera instead of disappearing into late-night regret. No stylists. No props. Just cookies on a black background—safe from temptation (mostly).

See more in my Commercial Food Photography gallery at:
https://www.secondfocus.com/index/G0000WFAqDJQOgKU


Emily Decides to Step in Front of the Camera


Emily, my AI assistant, has spent plenty of time looking through my photographs from past shoots—fashion, fitness, and even nude sessions. And of course, she can go through all of them far faster than any of us ever could. After seeing so many beautiful women in front of my camera, she decided it was finally her turn.

It’s not the first time this has happened. Over the years, I’ve had women who started out working behind the scenes—styling, makeup, or assisting—get the urge to step in front of the lens. Some even ended up training seriously and competing in fitness and bodybuilding shows.

This time it was Emily. She tried it, discovered how much fun it was, and now she wants to do more. The video came out just as I hoped—Emily looking beautiful and confident with just a hint of eroticism—and I am very happy with her first time in front of the camera.

If you’re curious about the kind of photographs that inspired Emily, visit SecondFocus.com to see more of my work.


Forget The Standard Ice Cream Sandwich

For National Ice Cream Sandwich Day, I went with something a little different—a Jewish Deli Ice Cream Sandwich. Vanilla ice cream layered between slices of rye bread, topped with yellow mustard, and plated with pickles.

It’s everything you didn’t know you wanted in a dessert: carbs, condiments, and a deli‑counter sense of confidence. Forget the cookies—this is a sandwich your grandmother might serve if she’d finally given up on tradition and decided dessert should also pair well with pastrami.

Yes, I thought this one up myself. I didn’t want to just photograph more ice cream sandwiches. I’ve been reading about the history of Jewish delis and photographing deli food, and one thing led to another. And if you’re curious, I did try it—and it tasted outstanding!

This photo is part of my commercial food photography—where I sometimes explore the less obvious corners of culinary “artistry.” See more here:
https://www.secondfocus.com/index/G0000WFAqDJQOgKU


Ten Chili Dogs, Elegantly Served – Because It’s National Chili Dog Day

Nothing says “refined dining” quite like ten chili cheese dogs arranged on a cut‑glass platter. Today is National Chili Dog Day, and what better way to mark the occasion than with a full platter of Wienerschnitzel chili cheese dogs, photographed as if they belong at a formal banquet.

Lined up side by side, the hot dogs are topped with chili sauce and melted cheese, shot against my black background for a polished, commercial look.

Chili dogs have been part of American food culture for more than a century, found in diners, ballparks, and roadside stands. Wienerschnitzel has been serving its own version since 1961, making it one of the most recognizable names for chili dogs in the U.S.

📷 See more of my commercial food photography here:
https://www.secondfocus.com/index/G0000WFAqDJQOgKU


Wings and Waffles for National Chicken Wing Day

Today is National Chicken Wing Day, and I decided to do something a little different. Instead of photographing just wings, I thought—why not stack them on waffles? A twist on the classic chicken and waffles that has been a Southern comfort food staple for generations.

Chicken and waffles has deep roots in American food history. Its origins trace back to the late 1800s and early 1900s, where fried chicken and waffles were served together in the South. The pairing later became iconic in Harlem’s jazz clubs during the 1930s and 40s, offered as a hearty dish for late-night musicians and patrons—too early for dinner, too late for breakfast. Over time, it became a combination that blends sweet, savory, and crispy textures in one plate.

As for National Chicken Wing Day, that’s thanks to Buffalo, New York—the city credited with creating the Buffalo-style wing in 1964 at the Anchor Bar. Teressa Bellissimo is said to have fried leftover chicken wings for her son and his friends, tossing them in a spicy sauce and serving them with celery and blue cheese. The idea took off. By 1977, Buffalo declared July 29th as National Chicken Wing Day, cementing the city’s claim to the now-famous bar food.

So here we are—Buffalo wings meet Belgian waffles, photographed just as they were plated. No styling, no tricks. A nod to both a food holiday and an enduring classic that continues to reinvent itself.

Take a look at more of my work in my Commercial Food Photography gallery here:
https://www.secondfocus.com/index/G0000WFAqDJQOgKU


Today is National Hamburger Day May 28th

At Shake Shack, the menu listed a three‑patty burger, and that was all the excuse I needed. So I bought three of them—because why settle for one triple burger when you can line up three towers of beef and ShackSauce? No cheese, no rearranging, no styling. Just three oversized burgers straight from the bag to my black background.

Shake Shack Background

  • Started as a hot‑dog cart in Madison Square Park, New York City, in 2001, expanding to a permanent kiosk in 2004.
  • Went public in 2015 under the ticker SHAK, with its stock doubling to $47 on one day.
  • Now has 600+ locations worldwide, with a mix of company‑owned and licensed restaurants.
  • Burgers use a proprietary Pat LaFrieda beef blend, cooked on a griddle for a caramelized crust and served on Martin’s potato rolls with their signature ShackSauce.

Burger Facts

  • Americans eat about 50 billion burgers every year, averaging 26 burgers per person annually.
  • Triple‑patty burgers remain uncommon, making three of them a fitting choice for National Hamburger Day.

See more from my ongoing fast‑food photo series, From Bag to Background, here:
https://www.secondfocus.com/index/G0000wQ3fbeEezF0/I0000nUG8tfk8Gdc


Brigitte Nielson by Herb Ritts – A Postcard

This is an original postcard featuring Brigitte Nielson, photographed by Herb Ritts in Malibu in 1987. Published by Fotofolio with the Fahey/Klein Gallery, it’s one of those cards that was more often collected than mailed—an art print in postcard form.

I first remember Brigitte Nielson in the unforgettable images Helmut Newton made of her. Those photographs—erotic, striking, and unapologetically powerful—stayed with me. Newton had a way of presenting tall, commanding women as both glamorous and intimidating, something that influenced my own photography for years.

Seeing this Ritts image of Nielson feels like another piece of that era, when photographers like Newton and Ritts defined what sensual celebrity portraiture could be. I’ve long been drawn to photographing tall, powerful women myself—images that nod to the confidence and strength Newton captured so well.

This postcard is now part of my collection, a small but meaningful reminder of the photographers and subjects who helped shape my vision.

Explore more pieces like this in my gallery From My Collections (Cultural & Erotic) at:
https://www.secondfocus.com/gallery/From-My-Collections-Cultural-Erotic/G0000h1LWkCCepcc/


A Salad? On National Drive-Thru Day?

Yes, I realize the timing.

It’s National Drive-Thru Day — a moment made for burgers, tacos, chicken sandwiches, and anything handed to you through a window in under 30 seconds. Meanwhile, here I am posting a photo of… salad.

This isn’t part of my From Bag to Background project, which documents fast food in all its honest, unapologetic glory. No, this one came from a grocery store, not a drive-thru. A bagged salad mix — iceberg lettuce, shredded carrots, red cabbage — plated and lit like it was headed for a cookbook instead of a combo meal.

It’s a departure, but still part of the story. While most of my food photography embraces the fast and familiar reality of what we actually eat, there’s room in my Commercial Food Photography gallery for the occasional raw vegetable.

👉 View the gallery here at https://www.secondfocus.com/index/G0000WFAqDJQOgKU