Photography by Ian L. Sitren

Posts tagged “fitness photographer

Her Inner Warrior

Excitement, beauty and power. Description that fits my photo shoot with Stacey Naito. Always more on my Website at SecondFocus.com.

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Stacey Naito featured on my website. Makeup and Hairstyling by Blanche LeBeau.


Also From A January 3rd

January 3, 2012… Starting out the New Year searching for words… “Magnificent Creature” crosses my mind! Ava Cowan from a photo shoot we did as she was first becoming known to everyone. Ava has gone on to be one of the most pre-eminent and respected women in the world of bodybuilding and fitness. 

You see Ava in almost every magazine every month, she is hugely popular and deservedly so. Much more than just a great body built in the gym, she is a personality of tenaciousness that we can all admire. In only eight weeks from now you will next be seeing her on stage at the Arnold. Ava Cowan!

Ava-Jan3

 


My Wall Friends Like Her Too!

Kind of sums it up! The person I photographed more than anyone else in 2015 is someone who never ceases to surprise me. How lucky am I to have as a buddy this amazing person Maria Yvonne Bertrand. And to get her in front of my cameras… WOW!

Let me tell you about her. Director of Content for the Fashion Platform Envy, she is also an accomplished writer for magazines and entertainment.

As a professional model, Maria has been seen for Guess, Versace, Gianfranco Ferre, La Vie en Rose, Dynamite, La Perla, Armani, Coca Cola, Le Grenier and more. She has been in and on covers for Vogue, W, Chatelaine, Elle, Sante, Living Fit, and Femme D’aujour’hui. Commercials for Audi, Miller, Bud Light, Baskin Robbins, Molson Dry, Coppertone, Pela Windows, Comcast, Michelob Ultra and Club Med. Then there are movies and television with some of the biggest names in the business.

There is much more, I am told her Mom keeps better track of all of it. But for now, me and my friends on the wall are just amazed that Maria puts up with me and my cameras! Looking to see what we do for 2016!

Maria Bertrand Legs Up

Photographed on Hasselblad. Only the best!


Flyover Muscle Beach

If you were on stage at Muscle Beach or just nearby on Memorial Day, this is one of the memories you are carrying in your mind from 2015. One you will not forget soon! The only bodybuilding and fitness show to open with the United States Air Force flying a C-17 overhead at roof top level.  You saw it, you heard it and you could feel the excitement. Only at the real Muscle Beach shows! That is where you find me with my cameras for over a decade.

Air Force Flyover


A Thousand Words

One of the reasons I love shooting photographs is because it is said “A Picture Is Worth A Thousand Words”. For Kerstin Schulze in front of my cameras, just a thousand words would not be enough. The wonderful Makeup and Hair Styling by Natalie Lyle.

Kerstin Schulze


Starting The Look Back

Looking back is especially fun when you are watching Cara Basso look back. It is that time when I start looking back on the year and thinking about the upcoming year.

2016 will find me back at Muscle Beach and at the Palm Springs Air Museum. Photo shoots will find me on locations and in studios doing fitness, fashion, muscles, great faces and good looking bodies. I also expect to be going out on a motion picture or two somewhere around the country or abroad.

I do expect to explore some new shooting and concepts. So if you think you might like to chat about being in front of my camera, behind the scenes, or have me shoot your magazines features or advertising or some kind of project, please send me a note. My e-mail is SecondFocus@mac.com and it would be great to discuss your ideas and the New Year. Thank You!

Muscle Beach On Memorial Day 2010


Strap In!

It’s going to be a bumpy ride. Your pilot Sharon Lim at the Palm Springs Air Museum. Your aircraft, a Boeing PT-17 A75N1 Stearman. U.S. Navy 555. Photo shoot with Makeup and Hair Styling by Natalie Lyle.

Sharon Lim at the Palm Springs Air Museum


Looking Good Anywhere

When you work out you can look good anywhere. Like even when Jake Sawyer is just sitting on the hood of a junked car. That is why I don’t just do my bodybuilding and fitness photo shoots in the gym.

Jake Sawyer

 


One A Day

I could post one great photograph of Sasha Brown everyday from this photo shoot with her and have enough photos for a year. Sasha looked just too incredible for words. And we had just the best time doing this photo shoot around the Salton Sea. Just too good!

Sasha Brown


No Special Reason Required

I have no special reason to post a photograph of Ashley Owens Gulina from one of our photo shoots other than she is one of the most stunningly beautiful women I have ever had in front of my cameras. The superb Makeup and Hair Styling by the wonderful Natalie Lyle.

Ashley Owens Gulina


Sharing Is Good

Ava Cowan, one of the preeminent women in the world of fitness, shared a photograph on Facebook from one of our photo shoots. So I thought I would share it back. Because she is just too outstanding for words!

Ava_Cowan


Nobody Does It Like Me!

Nobody shoots photographs like I do in Palm Springs… Nobody! Not even close! Ok it does help that I have the likes of the gorgeous Sherry Goggin in front of my cameras. But you get the idea I am sure!

December is a great month for shooting out here, the weather is great. Although we do have something like 350 days of Sun during the year. So whether it is your magazine features, fashion stories, advertising or maybe your own portfolio. From shoe fashions on beautiful women to fast moving airplanes or even a travel story. Just send me a note to SecondFocus@mac.com and we can chat about it.

Note that I shoot nothing but the finest of equipment. Hasselblad medium format digital and Broncolor lighting. For more portability and faster action I am now shooting the superb FujiFilm X-Series cameras and lenses.

I also have the finest makeup artists available and all kinds of shoot locations from desert to gyms. Just let me know and we can talk about it. And again, my e-mail is SecondFocus@mac.com. Look forward to hearing from you soon! Thanks!

Sherry Goggin In The Desert


Two Guys And The Ferrigno

These two guys have been hitting the gym at Palm Springs Fitness and getting ready. Travis Ely has walked away with a few bodybuilding trophies now and on his way in his best shape ever. Aaron Cruz is doing his very first show in Physique and has come a real long way down almost sixty pounds and cut up! The Lou Ferrigno Legacy Competition this weekend in Palm Springs California.

Travis Ely and Aaron Cruz

Travis Ely Working Out

Aaron Cruz Posing Practice


Dedication

It is dedication in all walks of life that makes us not just look good but to also be a better self. And in turn makes those better around us as well. Greg Tully from our photo shoot.

Photographed on Hasselblad. Only the best.


Black Belt At Venice Beach

Alexandre Michel Franchini came all the way from Saint-Mihiel, France to stand on stage at Muscle Beach. Too much fun having him in front of my camera on the beach in the surf. Truly an amazing, talented and physically accomplished individual. And I must say, one nice guy with a superb sense of adventure. Photographed on only the best, Hasselblad.


Again, Too Good Not Too!

Natalie Lyle says I had already posted this photograph on all of my social media. OK more later, but I think this is worth posting again! She is so gorgeous! By the way, Makeup and Hair Styling by her! And the wardrobe styling.


What Am I Doing?

Editing some photographs from one of my shoots with best buddy Natalie Lyle. This is one of the behind the scenes photos. Anyone want to see any more?


Muscle Beach Thank You!

Thank You to everyone who shot with me over the Summer at Muscle Beach! I had so much fun with all of you and look forward to showing off more of your photos here on Facebook and on all of my social media. And a big congratulations to Sheena Epps and Toto Djong for your wins on stage and my photos of you making the 2016 Muscle Beach banners including the huge 7ft x 14ft banner that will be seen on the famous Venice Beach Boardwalk next Summer. Millions of people from around the world will be admiring your great physiques and dedication! Thank You All Again!

MBV-2016


A Hugely Deserved Win For Sheena Epps At Muscle Beach!

Sheena Epps, totally gorgeous with an amazing well proportioned worked out body, won overall figure at the Muscle Beach Championship this past Labor Day. What a great pleasure to see her on that stage in that bright Venice Beach sunlight! The photograph captured on my Hasselblad camera, only the best!


The Winner At The Muscle Beach Championship 2015!

Congratulations to Jose Velazquez for a well deserved overall bodybuilding win at The Muscle Beach Championship on Labor Day. He had fun and it showed along with a well worked out and prepped physique. Good going! Another day of photography for me at Muscle Beach on nothing but the best, Hasselblad cameras. Thanks!


Front And Center At Muscle Beach!

It is time and I am front and center! Proud To Support Muscle Beach, my banner hanging over that world famous place “Where Muscles Were Born”. I will be shooting the photographs at the big show on Monday Labor Day. If you want your photographs doing the show and back stage in the workout “Pit” you have to sign up. I also have one time slot left for your own personal mini photo shoot on Sunday for you or a couple. For more information and to sign up go to https://squareup.com/market/secondfocus and Thanks! See you there!


Maybe You Can Afford To Work For Nothing

“Maybe You Can Afford To Work For Nothing” Funny how that resonates today! This is from a movie depicting the Old West, “The Fargo Kid’ from 1940. So many of you are going to identify with this: photographers, writers, models working booths at trade shows, being photographed and working with companies making multi multi million dollar sales figures and giving you little or nothing. Those of you who have worked with me can stand by the fact that I have continually pushed for more for you from companies big and small. I have personally declined paying projects for me as the photographer when the models were not being paid. Often I am paid as the photographer by models as well, however it is only when I am giving you personally that which is of value to you for whatever reason. I will continue to make sure that for any photography I do, it is equitable whenever I possibly can. Watch the very short clip below, it is very well said and Thank You!

Fargo_Kid


Your Muscle Beach Photos, Time To Sign Up!

We are coming up on Labor Day Muscle Beach, Monday September 7th, the last bodybuilding and fitness show of this Summer at the place “Where Muscles Were Born”! If you are doing the show it is now time to get signed up for me to shoot your photographs on the stage and back stage in that famous workout “Pit” along the Venice Boardwalk. I also have one more open spot for a mini photo shoot with you or a couple on the day before the show on Sunday September 6th. That will be right there at world famous Venice Beach. So no time to wait! Thanks and here is the link for more information and to sign up! https://squareup.com/market/secondfocus


Muscle Beach Is Just Like This!

Have you been to one of the Muscle Beach Bodybuilding & Fitness Shows over the Summer? It looks just like this! The greatest outdoor bodybuilding and fitness shows on the planet. The next is Labor Day, Monday September 7th! Be there!

And if you are doing the show you can have me photograph you on stage and backstage at this world famous location and in that world famous workout “Pit”. You can even have your own mini photo shoot for yourself or a couple the day before! But you have to sign up ahead of time and really soon! So here is the link for more information and to sign up. Don’t let it go by!  And Thanks! https://squareup.com/market/secondfocus