A fun photo shoot with my buddy Rob Carbo this was! It was for Bodybuilding.com published in Iron Man Magazine. A feature I sourced, wrote and photographed monthly for three years. At Palm Springs Fitness Center.
From one of my photo shoots with IFBB Pro Bodybuilder Dan Decker. Dan has always been one of the most consistent and admired bodybuilders around and been published in more magazines than I am sure he can even tell you. At Palm Springs Fitness Center.
Yes I shot it and it is exactly what I had imagined. It was with Doug Brignole for his very successful book “Million Dollar Mu$cle – A Historical and Sociological Perspective of the Fitness Industry”.
In the fitness and bodybuilding world for over forty years, Doug has competed in bodybuilding all around the world since the age of 14! He is a very respected author, speaker, trainer and historian of the world of bodybuilding.
Photographed at Palm Springs Fitness Center where not only have I worked out for eleven years but where I have done many of my photo shoots. Also now the Social Media Manager there, you will be seeing much of my photography on their Facebook page. Please check it out and “Like” it! Thanks! Right here at Palm Springs Fitness Center.
One of the most incredible women ever in the world of fitness, Ava Cowan. The video and photo shoot we did for Bodybuilding.com promotions and advertising. Her body, her eyes, her movements… Ava is a magnificent work of art.
A great body is the latest fashion accessory! The print ad that was shot during the video I posted yesterday. My all time favorite advertising photo shoot and the print ad ran in magazines in total hundreds of times. Thanks!
I have been having great fun with short videos and especially “behind the scenes” in my photo shoots. The idea for me comes from a series I had done for Bodybuilding.com for their ad campaigns promoting “BodySpace”. Then a new social media concept for fitness people that when I came into the picture had only 7,000 members and then grew to millions. That in turn helped grow the company to perhaps pushing towards a billion dollars of sales annually.
The videos were shot with a video crew and built around my photo shoots for the print and online advertising, features and content such as online wallpaper. The ads we produced are some of my all time favorites and appeared in magazines monthly for a long time. One of the print ads became a favorite for women, affixed to their refrigerator doors as fitness and workout motivation. I dare say the same ad was torn out and taped next to many a guy’s office wall or truck dashboard. So here is a favorite and watch for the “behind the scenes”.
In my years as a photographer in the world of bodybuilding and fitness, I have for a long time been asked many times over and over…. “Have you ever photographed ________?”. And the person I always get asked about more often than any other has always been this glorious, gorgeous, wonderful creature on Earth…. Ava Cowan. One of the world’s best known, most popular and respected IFBB Figure Pro’s ever. Over 1,000,000 Facebook fans alone. So the answer is Yes, I have photographed Ava Cowan!
You have been seeing a lot of my aviation photography mixed in with my bodybuilding and fitness, as well as my edgy lifestyle photo shoots and photo excursions. It goes back to when I was 9 years old and taking pictures of my model trains. At 12 I was shooting through my telescopes at the skies. My bodybuilding and weight lifting started at age 12 too. Building model airplanes as a kid and then getting in the airplanes. My interests along the way have always been accompanied by my photography or driven by it. Anyway some were asking, so I thought I might say something here about it all. Thanks!
Of course I can do that fit fashion photo shoot for you. And fit fashion can work all the time especially if you are the gorgeous Randalene Sergent. Fitness wear by Bodybuilding.com. Makeup and Hair Styling by Natalie Lyle. Thanks!
Been waiting to do your gym photo shoot with me? Time to get it going! To this day I am still one of the best known and most published bodybuilding and fitness photographers on the planet. Let’s do it! Send me an e-mail to Ian@SecondFocus.com. Thanks!
Robert Hatch during a photo shoot which became the cover photo and multi page feature in Planet Muscle Magazine.
In case you forgot, one of my specialties is photographing incredibly gorgeous fit women. Way at the top of the list is the incredibly gorgeous and fit Sherry Goggin.
Another multi-exposure stop action bodybuilding posing with the consummate professional of the world of bodybuilding and fitness, Doug Brignole.
Photo shoot notes… Hasselblad digital camera system and Broncolor lighting with their Para 133 reflector and Move 1200L pack. Only the best all he way around!
Not necessarily! Check out the bicep and shoulder in the mirror on Joanna Johnson. Now check out the weights she is using. You do not need to always use huge heavy weights to build an incredible physique. It is all about doing it right! Everyone is different. From our photo shoot, Thanks!
Photo shoot notes… Makeup and Hair Styling by Natalie Lyle. Hasselblad digital camera system. Broncolor lighting. Only the best!
I think this is the one type of photograph I have shot more than any other. This “gym portrait” of my buddy Chris LaCascia was actually photographed for a multiple page brochure I was shooting for Bodybuilding.com. And it is one of my all time favorites. More gym portraits on my website at SecondFocus.com Thanks!
What do 164 magazine editors, art directors, public relations companies, sportswear companies, supplement companies, fitness websites and even CBS Television have in common? They are all signed up and have used my archive to search for photographs that fit their needs and usage.
Going into 2017 that archive will be greatly expanded with much more from edgy fashion to lifestyle to bodybuilding, fitness, yoga and Palm Springs scenes and more. Just this week I have been asked for photos ranging from a Presidential motorcade to a beautiful woman in a swimming pool. And yes I had what they wanted available! So if you are going to be looking for photographs for your needs, send me a note and you will have access too. Thank You! Send me an e-mail to Ian@SecondFocus.com
So great fun doing photo shoots in interesting and scenic places. Sometimes they do not seem scenic at first, but then just use your imagination. The imagination of knowing what something will look like in the photograph. One of my favorite photo shoots, this time with bodybuilder Daniel Hill.
Next time you tell me some “photographer” gave you 4000 “raw” photos from your shoot on a DVD. Don’t know Mapplethorpe? Most recent was his simultaneous exhibits at the Getty and the Los Angeles County Museum of Art.
You can have her for yourself! All 6 ft tall in her bare feet Natalie Lyle with the water running down her sculpted muscle body. A special print selection I am making available with her. Take a look and maybe Natalie is just the motivation you have been looking for! Click here… http://bit.ly/2csao07
The ever so gorgeous Maria Bertrand, often in front of my camera. And my friend! I am so lucky that so very many of the beautiful women and good looking guys I photograph become and remain my friends.
One of my buddies was walking around an event with me a few months ago. He said, looking around at the crowd… “None of these people look like the people you photograph”. Very true! Nothing wrong with it but the thought stayed with me. I do indeed work and live in a different world than many. Just different. I guess I did recognize that some time back when I named the portfolios on my Website as “My World”.
So maybe visit the “My World’s” on my Website at SecondFocus.com. Maria Bertrand is certainly there. Some of you too are there. And there will be more, changing it soon! Thanks!
Shoot notes… Maria Bertrand photographed by me. Makeup and Hair Styling by the Estee Lauder featured Blanche LeBeau. Hasselblad digital camera system. Broncolor lighting. Only the best!